Saturday Final Nationals: ESPN Triples Runner-Up Network Competitor in Young Demos with NBA Cavaliers-Raptors Game 3

It was a heavy sports Saturday with ESPN out in front in all measures on the night with “NBA Eastern Conference Final Game 3: Cleveland Cavaliers @ Toronto Raptors”: total viewers (4.73 million), adults 18-49 (1.8 rating), adults 18-34 (1.6 rating) and adults 25-54 (1.9 rating). In prime time (8-11 p.m.), ESPN tripled the second-place network, fellow Disney outlet ABC, in each adults 18-49 and adults 18-34.

Earlier in the evening, Exaggerator’s muddy run to victory in Saturday’s 141st Preakness Stakes on NBC averaged 9.4 million viewers – up 6 percent from Triple Crown-winner American Pharoah’s first-place finish at Pimlico last year (8.9 million viewers), according to official national data provided by The Nielsen Company.

Viewership peaked at 11.4 million viewers from 6:45-7 p.m. ET, as Exaggerator overtook Kentucky Derby-winner Nyquist for the Preakness victory. Nyquist finished third.

The 2016 Preakness Stakes on NBC (6:20-7:09 p.m. ET) posted a 5.8/14 HH rating — up 5 percent from last year’s race (5.5/13).

Baltimore, the home of the Preakness Stakes, topped the metered markets with a 19.7 rating/38 share – the race’s best rating in the city since 2009 and up 17 percent from last year. Louisville, the home of the Kentucky Derby, ranked second with a 14.6/28 – an increase of 23 percent from the 2015 Preakness.

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	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
	Saturday, May 21, 2016
8-11	Network Average	1.6/3	2608	0.5/2	0.6/2	0.7/3
8:00	Movie: Toy Story (1995)	1.2/2	2047	0.5/3	0.5/2	0.6/2
10:00	20/20 Saturday	2.5/5	3728	0.5/2	0.7/3	1.0/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	2.1/4	3264	0.3/1	0.5/2	0.7/2
8:00	Crimetime Saturday: NCIS (r)	2.2/4	3340	0.3/1	0.4/2	0.6/2
9:00	48 Hours Presents (thru 11:00)	2.1/4	3226	0.3/1	0.5/2	0.8/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	1.2/2	1849	0.4/2	0.6/2	0.7/3
6:20	141st Preakness Stakes (s)	5.8/14	9400
7:09	NHL Western Conference Final Game 4 St. Louis Blues @ San Jose Sharks (s)	1.4/3	2269	0.5/3	0.6/3	0.8/3
10:07	Saturday Night Live (r)	1.1/2	1702	0.3/1	0.5/2	0.7/2
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	1.5/3	2398	0.4/2	0.5/2	0.7/2
7:12	MLB Baseball Chicago Cubs @ San Francisco Giants (s) (thru 10:33)	1.4/3	2241	0.4/2	0.5/2	0.6/2
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	0.6/1	970		0.3/1
6:00	Cine Dios los Cría (1975)	0.4/1	658		0.2/1
8:00	La Rosa de Guadalupe	0.5/1	941		0.4/2
9:00	Sal y Pimienta	0.6/1	973		0.3/1
10:00	Cronicas de Sabado	0.6/1	997		0.3/1
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	0.3/1	725		0.3/1
7:00	Cine El Bolero de Raquel (1956)	0.3/1	703		0.2/1
9:00	Cine Vecinos cercanos del tercer tipo (2012) (thru 11:00)	0.3/1	661		0.3/1

Sub-Demo Breakdowns – Saturday 5/21/16

Movie: “Toy Story” (1995) (ABC)
Women 18-34: 0.5/3
Men 18-34: 0.4/2
Women 18-49: 0.6/3
Men 18-49: 0.5/2

“20/20 Saturday” (ABC)
Women 18-34: 0.5/3
Men 18-34: 0.4/2
Women 18-49: 0.9/3
Men 18-49: 0.5/2

“48 Hours Presents” (CBS)
Women 18-34: 0.3/1
Men 18-34: 0.2/1
Women 18-49: 0.6/2
Men 18-49: 0.5/2

“NHL Western Conference Final Game 4: St. Louis @ San Jose” (NBC)
Women 18-34: 0.4/2
Men 18-34: 0.5/3
Women 18-49: 0.5/2
Men 18-49: 0.8/4

“MLB Baseball: Chicago Cubs @ San Francisco” (Fox)
Women 18-34: 0.4/2
Men 18-34: 0.5/3
Women 18-49: 0.4/2
Men 18-49: 0.6/3

“Outlander” (Starz)
Women 18-34: 0.13
Men 18-34: 0.06
Women 18-49: 0.33
Men 18-49: 0.14

“NBA Eastern Conference Final Game 3: Cleveland @ Toronto” (ESPN)
Women 18-34: 1.08
Men 18-34: 2.60
Women 18-49: 1.40
Men 18-49: 2.73

“NASCAR Sprint Cup Racing: All-Star Race” (FS1)
Women 18-34: 0.26
Men 18-34: 0.48
Women 18-49: 0.56
Men 18-49: 0.91

For the entire week of May 16-22, 2016 in Total Day (8 p.m. to 5:59 a.m.), Adult Swim is up +2 percent in total viewership (1.036 million vs. 1.013 million) and down -3 percent among Adults 18-49 (601,000 vs. 617,000) from one week earlier; the network is also down -1 percent in total viewership (1.036 million vs. 1.043 million) and up +0.5 percent among Adults 18-49 (601,000 vs. 598,000) from the same week one year ago (May 18-24, 2015). (http://programminginsider.com/?p=8379)

	PROGRAM	HH	Viewers (000)	A18-49 rating
8:00	Dragon Ball Z Kai (r)	0.40	590	0.19
8:30	King of the Hill (r)	0.38	585	0.21
9:00	King of the Hill (r)	0.49	712	0.32
9:30	The Cleveland Show (r)	0.63	989	0.45

10:00	The Cleveland Show (r)	0.74	1133	0.50
10:30	American Dad (r)	0.82	1304	0.62
11:00	Family Guy (r)		1547	0.70
11:30	Family Guy (r)		1767	0.80

TOONAMI – SATURDAY, MAY 21, 2016

	PROGRAM	Viewers (000)	A1849 rating	A1849 (000)
12:00a	Dragon Ball Z Kai	1403	0.67	855
12:30a	Dragon Ball Z Kai	1273	0.58	737
1:00a	Hunter X Hunter	1029	0.47	600
1:30a	Samurai Champloo	952	0.42	532

2:00a	Naruto: Shippuden	926	0.42	528
2:30a	One Piece	875	0.39	497
3:00a	Parasyte: The Maxim (r)	790	0.35	449

	PROGRAM	Viewers (000)	A1849 rating
3:30a	The Cleveland Show (r)	772	0.36
4:00a	The Cleveland Show (r)	819	0.38

4:30a	American Dad (r)	828	0.38
5:00a	King of the Hill (r)	787	0.36
5:30a	King of the Hill (r)	768	0.35

Cable Rankings – Saturday 05/21/16

What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Saturday, May 21:

* Viewers in thousands
Rank	Program	Net	Start	Dur	Vwrs*	A1849
82	THE FIRST 48	A&E	8:00 PM	60	598	0.2
93	FIRST 48 AC	A&E	9:00 PM	60	559	0.1
78	FIRST 48 AC	A&E	10:00 PM	63	629	0.2
86	DRAGON BALL Z KAI	ADSM	8:00 PM	30	590	0.2
88	KING OF THE HILL	ADSM	8:30 PM	30	585	0.2
67	KING OF THE HILL	ADSM	9:00 PM	30	712	0.3
41	CLEVELAND SHOW	ADSM	9:30 PM	30	989	0.4
33	CLEVELAND SHOW	ADSM	10:00 PM	30	1133	0.5
25	AMERICAN DAD	ADSM	10:30 PM	30	1304	0.6
46	MY CAT FROM HELL	APL	8:00 PM	61	923	0.3
35	DR. JEFF: ROCKY MOUNTAIN	APL	9:01 PM	63	1104	0.2
48	DR. JEFF: EXTRA DOSE	APL	10:04 PM	61	899	0.1
97	BET MOVIE OF THE WEEK: JUMPING THE BROOM	BET	8:00 PM	108	539	0.2
82	EIGHTIES: GREED IS GOOD	CNN	8:00 PM	60	598	0.1
100	RIVER MONSTERS	DISC	8:00 PM	60	531	0.1
64	LION GUARD	DISJR	7:40 PM	25	739	0.2
80	JAKE AND THE NEVER LAND PIRATES	DISJR	8:05 PM	25	621	0.2
94	DOC MCSTUFFINS	DISJR	8:30 PM	25	554	0.2
90	MILES FROM TOMORROWLAND	DISJR	9:00 PM	25	580	0.2
92	MICKEY MOUSE CLUBHOUSE	DISJR	9:30 PM	25	565	0.2
39	STUCK IN THE MIDDLE	DSNY	8:00 PM	30	1014	0.2
40	K.C. UNDERCOVER	DSNY	8:30 PM	30	991	0.2
44	BEST FRIENDS WHENEVER	DSNY	9:00 PM	30	948	0.2
47	BEST FRIENDS WHENEVER	DSNY	9:30 PM	30	904	0.2
43	LAB RATS: ELITE FORCE	DSNY	10:00 PM	30	963	0.2
45	GAMERS GUIDE	DSNY	10:30 PM	30	938	0.2
24	NBA PRE-GAME SHOW (0.84 HH)	ESPN	7:30 PM	59	1329	0.5
1	NBA PLAYOFFS GAME 3: CLEVELAND / TORONTO (3.27 HH)	ESPN	8:29 PM	150	5393	2.1
3	SPORTSCENTER LATE	ESPN	10:59 PM	76	2349	1.0
54	KIDS BAKING CHAMP 2	FOOD	8:00 PM	60	825	0.2
57	KIDS BAKING CHAMP 2	FOOD	9:00 PM	60	791	0.2
53	KIDS BAKING CHAMP 2	FOOD	10:00 PM	60	834	0.2
19	FNR: DONALD TRUMP	FOXNC	8:00 PM	60	1488	0.1
14	JUSTICE W/ JUDGE JEANINE	FOXNC	9:00 PM	60	1640	0.1
42	GREG GUTFELD SHOW	FOXNC	10:00 PM	60	971	0.1
63	SATURDAY MOVIE: BLIND SIDE	FRFM	6:15 PM	195	747	0.3
58	SATURDAY MOVIE: THE HUNGER GAMES	FRFM	9:30 PM	210	779	0.3
16	NASCAR SPRINT CUP RACING: ALL-STAR SHOWDOWN (0.95 HH)	FS1	7:18 PM	63	1590	0.3
6	NASCAR RACEDAY (1.19 HH)	FS1	8:21 PM	61	2016	0.4
2	NASCAR SPRINT CUP RACING: ALL-STAR RACE (2.00 HH)	FS1	9:22 PM	166	3291	0.7
37	MOVIE DOWNLOAD: DESPICABLE ME 2 – MD	FX	8:00 PM	150	1090	0.4
52	MOVIE DOWNLOAD: DESPICABLE ME 2 – MD	FX	10:30 PM	150	837	0.3
86	FAMILY FEUD (HARVEY)	GSN	8:00 PM	30	590	0.1
76	FAMILY FEUD (HARVEY)	GSN	8:30 PM	30	637	0.1
95	FAMILY FEUD (HARVEY)	GSN	9:00 PM	30	550	0.1
101	FAMILY FEUD (HARVEY)	GSN	9:30 PM	30	524	0.1
30	HALLMARK ORIGINAL MOVIE: TULIPS IN SPRING	HALL	7:00 PM	120	1182	0.2
9	HALLMARK ORIGINAL MOVIE: DATE WITH LOVE	HALL	9:00 PM	120	1889	0.3
34	ALL THE WAY	HBO	8:00 PM	132	1110	0.2
80	LUCY	HBO	10:15 PM	89	621	0.2
18	PROPERTY BROTHERS	HGTV	8:00 PM	60	1527	0.3
22	PROPERTY BROTHERS	HGTV	9:00 PM	60	1436	0.3
20	HOUSE HUNTERS RENOVATION	HGTV	10:00 PM	60	1485	0.3
28	AMERICAN PICKERS	HIST	8:00 PM	60	1234	0.3
26	AMERICAN PICKERS	HIST	9:00 PM	57	1291	0.2
31	AMERICAN PICKERS	HIST	10:00 PM	63	1178	0.2
95	MYSTERY THEATER	HMM	9:00 PM	60	550	0.1
62	HATE IN AMERICA	ID	8:00 PM	60	749	0.1
71	TRUE CRIME W/APHRODITE	ID	9:00 PM	60	684	0.1
66	TRUE CRIME W/APHRODITE	ID	10:00 PM	60	724	0.1
73	THE VIRGINIAN	INSP	8:00 PM	90	662	0.0
82	THE VIRGINIAN	INSP	9:30 PM	90	598	0.0
28	MOVIE: MARRIAGE OF LIES	LIF	8:00 PM	122	1234	0.3
65	MOVIE: I AM WATCHING YOU	LIF	10:02 PM	120	737	0.2
77	MOVIE: DAMAGED	LMN	8:00 PM	120	633	0.2
91	MOVIE: A NANNY’S REVENGE	LMN	10:00 PM	120	574	0.1
32	FULL HOUSE	NAN	10:00 PM	30	1171	0.3
38	FULL HOUSE	NAN	10:30 PM	30	1070	0.3
12	GAME SHAKERS	NICK	8:00 PM	60	1729	0.3
21	HENRY DANGER	NICK	9:00 PM	30	1441	0.2
27	THUNDERMANS	NICK	9:30 PM	30	1269	0.2
74	WALLYKAZAM!	NKJR	8:00 PM	30	660	0.1
85	WALLYKAZAM!	NKJR	8:30 PM	30	597	0.1
98	BUBBLE GUPPIES	NKJR	9:00 PM	30	532	0.1
51	COPS	SPIKE	8:00 PM	30	859	0.2
50	COPS	SPIKE	8:30 PM	30	860	0.2
61	COPS	SPIKE	9:00 PM	30	756	0.2
59	COPS	SPIKE	9:30 PM	30	775	0.2
56	COPS	SPIKE	10:00 PM	30	807	0.2
69	COPS	SPIKE	10:30 PM	30	702	0.2
36	OUTLANDER 2	STARZ	9:02 PM	64	1099	0.2
60	SYFY MOVIE: SKYFALL	SYFY	8:00 PM	180	771	0.2
13	BIG BANG THEORY	TBS	8:00 PM	30	1651	0.5
11	BIG BANG THEORY	TBS	8:30 PM	30	1757	0.6
4	BIG BANG THEORY	TBS	9:00 PM	30	2143	0.6
5	BIG BANG THEORY	TBS	9:30 PM	30	2095	0.7
8	BIG BANG THEORY	TBS	10:00 PM	30	1959	0.7
7	BIG BANG THEORY	TBS	10:30 PM	30	1973	0.7
49	DATELINE ON TLC	TLC	8:00 PM	60	891	0.2
55	DATELINE ON TLC	TLC	9:00 PM	60	822	0.2
70	TNT BIG PICTURE MOVIES: BAD BOYS II	TNT	8:00 PM	180	698	0.3
68	DEAD FILES	TRAV	10:00 PM	60	704	0.2
89	EVERYBODY LOVES RAYMOND	TVL	9:30 PM	30	583	0.1
23	LIGA MX: SF: MONTERREY / AMERICA (0.64 HH)	UDN	9:00 PM	151	1395	0.7
15	NCIS	USA	8:00 PM	60	1608	0.3
10	NCIS	USA	9:00 PM	60	1860	0.3
17	NCIS	USA	10:00 PM	60	1584	0.3
72	R&R PICTURE SHOWS: FRIDAY AFTER NEXT	VH1	9:59 PM	118	670	0.3
98	BLUE BLOODS	WGNA	8:00 PM	60	532	0.1
75	BLUE BLOODS	WGNA	9:00 PM	60	655	0.1
79	BLUE BLOODS	WGNA	10:00 PM	60	622	0.1

Source: Live+Same Day data, Nielsen Media Research