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Sunday Final Nationals: Fox Wins Prime Time with Green Bay-Washington NFL Overrun, Golden Globes Dip Slightly but Still Solid for NBC

Thanks to the 71-minute overrun of the NFL’s NFC Wild Card playoff into prime time, Fox snapped NBC’s 9-week Sunday winning streak among households and total viewers. Fox’s broadcast of the Green Bay Packers versus the Washington football team, which the visiting Packers won 35-18, posted a 21.8/37 household rating/share, with 38.8 million viewers, and is the highest-rated and most-watched telecast of any kind since Super Bowl XLIX.

Green Bay-Washington is the fourth most-watched NFC Wild Card game on Fox dating back to the 1994-95 season (22 games). Last year’s NFC Wild card Game on Fox featured a 20-17 Dallas Cowboys win over the Detroit Lions, and averaged 23.6/40, with 42.3 million viewers.

Competing markets: Milwaukee – 55.1/75; Washington – 38.6/61.

Top 10 non-competing markets: Richmond – 36.4; Norfolk – 34.9; Denver – 31.9; New Orleans – 31.2; Buffalo – 29.9; Kansas City 29.7; Albuquerque – 29.2; Baltimore & St. Louis – 28.2; and Minneapolis/St. Paul – 27.9.

The game was live streamed by more than 132,000 unique visitors on FOX Sports GO, making it the most-watched authenticated NFL game and the 6th most-watched authenticated event in FOX Sports GO’s history.

The 73rd Annual Golden Globe Awards” on NBC, hosted by Ricky Gervais, was down -4 percent in total viewers and down -5 percent in adults 18-49 from the year-ago awards (1/11/15). Nonetheless, it ruled the vast majority of the 8-11 p.m. time period (Fox’s NFL playoff game aired 8:00-8:11 p.m.) over its broadcast composition by far.

Earlier in the day, the Seattle Seahawks’ 10-9 down-to-the-wire victory over the Minnesota Vikings in the NFC Wild Card game on NBC averaged 35.3 million viewers to rank as the most-watched early Sunday Wild Card on record (People Meter history dates to 1988), according to Fast National data from The Nielsen Company.

Viewership was up +25 percent from last year’s early Sunday Wild Card game (28.3 million for Bengals-Colts on CBS 1/04/15), and tops by +27 percent the last early Sunday NFC Wild Card game (27.7 million for Falcons-Giants, Jan. 8, 2012 on FOX). Viewership for Seahawks-Vikings, which was the third-coldest NFL game on record with a kickoff temperature of minus-six degrees, peaked at 43.9 million viewers for the game’s exciting finish from 3:45-4 p.m. ET.

The Seahawks-Vikings NFC Wild Card telecast (1:06-4:06 p.m. ET) earned a 21.0 rating/42 share, to rank as the highest-rated early Sunday Wild Card game in 21 years (22.0/48 for Patriots-Browns on NBC, 1/1/95). The 21.0/42 for Seahawks-Vikings is up 24% from last year’s early Sunday Wild Card (17.0/35 for Bengals-Colts).

Top 10 Metered Markets for Seahawks-Vikings: Minneapolis 50.5/82, Seattle 50.4/87, Buffalo 31.0/49, New Orleans 30.7/48, Milwaukee 29.8/52, Charlotte 29.4/52, Denver 28.7/59, Portland 27.1/60, Boston 25.4/47, Richmond 25.2/43

NBC Sports Live Extra’s presentation of Seahawks-Vikings totaled 20.0 million live streaming minutes, ranking as Live Extra’s most streamed NFL postseason game on record (excluding Super Bowls) and up +115 percent from last year’s NBC Saturday primetime Wild Card game (9.3 million live minutes for Ravens-Steelers).

Univision ranked as the No. 3 network for Sunday evening among adults 18-49 and young adults 18-34, outperforming ABC and CBS in each demographic.

Airing 7-10pm, a special El Chapo themed “Aquí y Ahora” (Here and Now) outperformed CBS’ “60 Minutes” among adults 18-49 (+43%) and young adults 18-34 (+106%). “Aquí y Ahora” averaged 3.0 million total viewers, 1.4 million adults 18-49 and 580,000 young adults 18-34.

For mobile users, you may scroll this table horizontally.
























Sunday, January 10, 2016
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
7-11 Network Average 1.5/2 2509 0.3/1 0.5/2 0.7/2
7:00 America’s Funniest Home Videos 2.5/4 4377 0.5/2 0.8/2 1.1/3
8:00 Galavant 1.4/2 2410 0.4/1 0.6/2 0.8/2
9:01 Quantico (r) 1.0/2 1619 0.2/1 0.3/1 0.4/1
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
7-11 Network Average 4.7/8 7579 0.5/2 1.0/3 1.5/4
7:00 60 Minutes 4.6/7 7206 0.4/1 0.8/2 1.2/3
8:00 Madam Secretary 5.5/8 8971 0.5/2 1.0/3 1.6/4
9:00 The Good Wife 4.8/7 7652 0.5/2 1.1/3 1.6/4
10:00 CSI: Cyber 4.1/7 6489 0.5/2 1.0/3 1.5/4
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
7-11 Network Average 9.4/15 15435 3.3/12 4.4/13 5.4/13
7:00 Golden Globe Arrivals (s) 4.0/6 6113 1.0/4 1.4/4 1.7/4
8:00 73rd Annual Golden Globe Awards (s) (thru 11:06) 11.1/18 18511 4.1/15 5.5/16 6.6/16
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
7-10 Network Average 10.1/16 18072 5.1/18 6.2/18 7.2/18
4:42 NFC Wild Card Playoff: Green Bay @ Washington (s) 21.8/37 38851 9.4/37 12.1/39 14.6/40
8:11 NFL Post-Gun (s) 12.7/20 23043 6.7/23 8.1/23 9.4/23
8:20 The Simpsons 4.7/7 8332 3.3/12 3.6/10 3.9/9
8:50 Cooper Barrett’s Guide to Surviving Life 2.7/4 4565 1.9/7 2.1/6 2.2/5
9:20 Family Guy 2.4/4 3917 1.7/6 1.8/5 2.0/5
9:51 Bordertown (thru 10:20) 2.2/4 3579 1.4/5 1.5/4 1.7/4
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
7-11 Network Average 1.6/2 2889 1.1/3
7:00 Aqui y Ahora 1.6/3 3030 1.1/3
10:00 Sal y Pimienta 1.4/2 2465 0.9/3
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
5:55 Futbol Mexicano: Guadalajara vs. Veracruz (thru 8:00) 0.5/1 921 0.4/1

Sub-Demo Breakdowns – Sunday 1/10/16

America’s Funniest Home Videos” (ABC)
Women 18-34: 0.5/2
Men 18-34: 0.4/1
Women 18-49: 0.9/3
Men 18-49: 0.7/2

Galavant” (ABC)
Women 18-34: 0.5/2
Men 18-34: 0.3/1
Women 18-49: 0.7/2
Men 18-49: 0.5/2

60 Minutes” (CBS)
Women 18-34: 0.4/2
Men 18-34: 0.4/1
Women 18-49: 0.8/2
Men 18-49: 0.7/1

Madam Secretary” (CBS)
Women 18-34: 0.5/2
Men 18-34: 0.5/2
Women 18-49: 1.1/3
Men 18-49: 0.9/3

The Good Wife” (CBS)
Women 18-34: 0.5/2
Men 18-34: 0.5/2
Women 18-49: 1.2/3
Men 18-49: 0.9/3

CSI: Cyber” (CBS)
Women 18-34: 0.6/2
Men 18-34: 0.4/2
Women 18-49: 1.2/4
Men 18-49: 0.9/3

Golden Globe Arrivals” (NBC)
Women 18-34: 1.3/5
Men 18-34: 0.7/3
Women 18-49: 1.8/5
Men 18-49: 1.0/3

73rd Annual Golden Globe Awards” (NBC)
Women 18-34: 5.0/17
Men 18-34: 3.2/12
Women 18-49: 6.5/18
Men 18-49: 4.4/14

NFC Wild Card Playoff: Green Bay @ Washington” (Fox)
Women 18-34: 6.9/28
Men 18-34: 11.9/46
Women 18-49: 8.8/29
Men 18-49: 15.5/48

The Simpsons” (Fox)
Women 18-34: 2.6/9
Men 18-34: 4.1/15
Women 18-49: 2.8/8
Men 18-49: 4.3/13

Cooper Barrett’s Guide to Surviving Life” (Fox)
Women 18-34: 1.4/5
Men 18-34: 2.5/9
Women 18-49: 1.6/4
Men 18-49: 2.6/8

Family Guy” (Fox)
Women 18-34: 1.3/4
Men 18-34: 2.2/8
Women 18-49: 1.5/4
Men 18-49: 2.2/7

Bordertown” (Fox)
Women 18-34: 1.1/4
Men 18-34: 1.6/6
Women 18-49: 1.2/3
Men 18-49: 1.7/5

Cable Rankings – Sunday 1/10/16
What follows are the top 20 most-watched shows in prime time on cable for Sunday, January 10:


  1. “Alaska: The Last Frontier” (Discovery, 9 p.m.): 3.728 million

  2. “Austin & Ally” (Disney Channel, 8:30 p.m.): 3.201

  3. “Real Housewives of Atlanta” (Bravo, 8 p.m.): 2.940

  4. “Austin & Ally” (Disney Channel, 8 p.m.): 2.891

  5. “The Big Bang Theory” (TBS, 10 p.m.): 2.571
  6. “The Big Bang Theory” (TBS, 9:30 p.m.): 2.562

  7. “The Big Bang Theory” (TBS, 8:30 p.m.): 2.455

  8. “The Big Bang Theory” (TBS, 9 p.m.): 2.417

  9. “The Big Bang Theory” (TBS, 10:30 p.m.): 2.308

  10. “The Big Bang Theory” (TBS, 8 p.m.): 2.171
  11. “Worst Cooks” (Food Network, 9 p.m.): 2.087

  12. “Keeping Up with the Kardashians” (E!, 9 p.m.): 2.050

  13. “Family Guy” (Adult Swim, 10:30 p.m.): 2.001

  14. “Alaska: The Last Frontier” (Discovery, 8 p.m.): 1.936

  15. “Liv and Maddie” (Disney Channel, 9 p.m.): 1.932
  16. “American Dad” (Adult Swim, 10 p.m.): 1.803

  17. “Descendants” (Disney Channel, 5:55 p.m.): 1.764

  18. “Island Life” (HGTV, 10 p.m.): 1.703

  19. “Live from the Red Carpet: 2016 Golden Globe Awards” (E!, 6 p.m.): 1.698

  20. “Law & Order: SVU” (USA, 8 p.m.): 1.660


  • “Shameless” (Showtime, 9:04 p.m.): 1.439

  • “NFL Primetime” (ESPN, 8:14-9:15 p.m., 0.73 household rating): 1.130

  • “Married by Mom and Dad” (TLC, 10 p.m.): 0.821

  • “The Royals” (E!, 10 p.m.): 0.814


Source: Live+Same Day data, Nielsen Media Research

Written by Douglas Pucci

Douglas Pucci (a.k.a. “Son of the Bronx”) has worked with Mr. Berman for more than a decade. A Bronx native, NYU graduate and once-intern for VH1's "Pop Up Video," Pucci went on to design, build and maintain websites for various non-profit organizations in his hometown of New York City. He also contributes to the sports website Awful Announcing.

1864 posts

16 Comments

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  1. Hi Douglas! Do you have the numbers of the premiere of the latin version of Big Brother (Gran Hermano) in Telemundo? Thanks!

    • According to preliminary data, Gran Hermano on 1/10 drew 1.013 million viewers from 8-9 p.m., and 985,000 viewers from 9-10’p.m.

  2. Hi SonoftheBronx, do you have ‘Portrait Artist of the Year’ (Smithsonian), and ‘RuPaul’s Drag Race: Ruvealed’ (Logo)? Thanks.

    • RuPaul’s Drag Race: Ruvealed (Logo, 1/10 7:00-8:00 p.m.) 41,000 viewers, 0.01 adults 18-49 rating

      Portrait Artist of the Year (Ovation, 1/10 noon-1:00 p.m.) 22,000 viewers, 0.00 adults 18-49 rating

      • Hi @SonOfTheBronx:disqus, somehow I missed 2 weeks of ‘Closeup with the Hollywood Reporter’ (Sundance) ratings, so can I please have it from this day, and from the Sunday before (1/3)? Thank you!

        • Close Up with The Hollywood Reporter (Sundance, 1/10 11:00 a.m.-noon) 75,000 viewers, 0.02 adults 18-49 rating

  3. Visitors requesting ratings are only allowed a MAXIMUM of TWO shows per query. You cannot make additional requests until the prior ones you had made are addressed.

    With the exception of broadcast network half-hours, time-block requests will not be answered. Requests also won’t be fulfilled for a network’s show rankings nor telecasts of marathons longer than two-hour periods.

    Please note Programming Insider will not answer any request for a show’s ratings prior to November 16, 2015. If you are requesting prior dates’ numbers from Nov. 16 or later, you MUST post your query as a comment at that respective date’s ratings page via http://programminginsider.com/category/ratings/

  4. Do you have ratings for the movie on Boomerang and Steven Universe (6-8 pm) on Cartoon Network? Thanks.

    • Scooby-Doo: Stage Fright (Boomerang, 1/10 9:00-10:53 a.m.) 250,000 viewers, 0.06 adults 18-49 rating

        • Wander Over Yonder (Disney XD, 1/10 2:30-3:00 p.m.) 247,000 viewers, 0.04 adults 18-49 rating

          Star vs. Forces of Evil (Disney XD, 1/10 5:00-5:30 p.m.) 277,000 viewers, 0.05 adults 18-49 rating

    • Winx Club (Nick Jr., 1/10 10:00-10:30 a.m.) 492,000 viewers, 0.1 adults 18-49 rating

      Winx Club (Nick Jr., 1/10 10:30-11:00 a.m.) 485,000 viewers, 0.1 adults 18-49 rating

    • Bordertown (Fox, 1/10)
      3.716 million viewers in Live+3 (+4% from Live+Same Day)
      1.53 adults 18-49 rating in Live+3 (+3% from Live+Same Day)

  5. Do you have total day and prime time averages (January 4-10, 2016) for Disney XD, Nicktoons, Teennick, Boomerang, Nick Jr., and Discovery Family? Thanks.