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    The Value of Social Media in Upfront Season

    [socialpoll id=”2435382″] Six weeks into upfront season and there is no shortage of broadcasters hawking their new and returning programming initiatives. Through May 18th (when The CW and NBC Universal Cable step to the stage), dozens of outlets – cable now, then digital and broadcast – present their plans to prospective advertisers, media buyers and […]

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    ESPN Tops Total Actions in February; ABC and Fox News Round off The Top 3

    ESPN was the most engaged broadcast outlet in February 2017, according to Shareablee’s Top 10 ranking, with 133M total actions across Facebook, Instagram, Twitter and YouTube. Comparably, that was 63 million (or 90%) above second place ABC (70M). Sportscenter, with over 75M total actions, accounted for over one half of the cable net’s total activity. […]

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    Politics and Plain Old Fun Resonate at the Oscars

    From Shareablee: The Twitter boards, of course, went wild at that very end of the lengthy 89th Annual Academy Awards telecast on Sunday when…egads…the wrong film was announced as the Best Picture winner. But one particular tweet, perhaps, that exemplified the mood of note during the live telecast was… Ready to watch #Oscars2017, or as […]

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    Top TV Shows on Social based on Total Actions in January 2017

    From Shareablee: SportsCenter on ESPN topped the month of January 2017 among all TV shows, with over 87M Total Actions across Facebook, Instagram, Twitter and YouTube. Comparably, that was more than triple the No. 2 occupant on cable, Freeform’s Pretty Little Liars, which at just over 25M total actions is particularly impressive because this social […]

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