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Thursday Final Nationals: Celtics-Wizards Game 3 on ESPN Rises from Year-Ago NBA Playoff Game

CBS led Thursday night among total viewers (7.31 million) and adults 25-54 (2.2 rating/7 share).

For the second consecutive Thursday, ESPN led prime time among adults 18-49 (approx. 1.6 rating) and adults 18-34 (approx. 1.5 rating) with primarily Game 3 of the Eastern Conference Semifinals: Boston Celtics at Washington Wizards in the “2017 NBA Playoffs.” Compared to the playoff game in the year-ago time slot Miami-Toronto Game 2, Boston-Washington Game 3 was up 15 percent in viewers (4.01 million vs. 3.5 million) and up 16 percent in adults 18-49 delivery (1.58 rating vs. 1.36 rating).



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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Thursday, May 4, 2017
ABC PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.5/7 5076 0.8/5 1.2/5 1.6/5
8:00 Grey’s Anatomy 257 93 4.8/9 7089 1.3/8 1.8/7 2.2/7
9:01 Scandal 253 93 3.6/6 5145 0.8/4 1.3/5 1.7/5
10:00 The Catch 253 93 2.1/4 2960 0.3/2 0.6/2 0.9/3
CBS PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 4.6/9 7307 0.7/4 1.4/6 2.2/7
8:00 Big Bang Theory 253 93 7.7/15 12390 1.2/7 2.5/11 3.7/13
8:31 Big Bang Theory (rs) 253 93 5.6/10 9003 0.8/4 1.6/7 2.6/8
9:01 Mom 253 93 5.2/9 8179 0.7/4 1.5/6 2.4/8
9:30 Mom 253 93 3.9/7 6109 0.6/3 1.2/5 1.8/6
10:00 The Amazing Race 253 93 2.6/5 4009 0.5/3 0.9/4 1.2/4
NBC PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.0/6 4633 0.5/3 0.9/4 1.2/4
8:00 Superstore (rs) 246 93 1.6/3 2440 0.3/2 0.6/3 0.8/3
8:30 Superstore (f) 246 93 1.8/3 2910 0.5/2 0.8/3 1.1/4
9:00 Chicago Med 246 93 4.1/7 6404 0.6/3 1.1/4 1.6/5
10:00 The Blacklist 246 93 3.1/6 4820 0.4/2 0.8/3 1.3/4
Fox PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 1.5/3 2365 0.5/3 0.7/3 0.9/3
8:00 MasterChef Junior 256 93 2.1/4 3335 0.6/3 1.0/4 1.3/4
9:00 The Mick (rs) 256 93 0.9/2 1463 0.3/2 0.5/2 0.6/2
9:30 The Mick (rs) 256 93 0.9/2 1326 0.3/2 0.5/2 0.6/2
CW PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.8/1 1242 0.3/2 0.4/2 0.5/2
8:00 Supernatural 247 90 0.9/2 1506 0.4/2 0.5/2 0.6/2
9:00 Riverdale 247 90 0.6/1 977 0.3/1 0.3/1 0.4/1
Univision PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 1.1/2 1937 0.7/3
7:00 La Rosa de Guadalupe 0.9/2 1577 0.6/3
8:00 La Reina de la Cancion 0.9/2 1583 0.5/2
9:00 Vino el Amor 1.3/2 2317 0.8/3
10:02 La Piloto 1.1/2 1898 0.7/3
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.5/1 997 0.4/1
7:00 Moisés y Los Diez Mandamientos (r) 0.3/1 597 0.2/1
7:55 Moisés y Los Diez Mandamientos 0.7/1 1218 0.4/2
10:00 El Bienamado (thru 11:00) 0.3/1 528 0.2/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average (preliminary) 0.5/1 889 0.3/2 0.3/1
8:00 El Capo (preliminary) 0.6/1 965 0.3/1 0.3/1
9:00 Guerra de Idolos (preliminary) 0.5/1 763 0.2/1 0.3/1
10:00 La Querida del Centauro (preliminary) 0.5/1 939 0.3/2 0.4/2

Note: All of this date’s Telemundo data are based on preliminary figures.

Sub-Demo Breakdowns – Thursday 5/04/17


“Grey’s Anatomy” (ABC)
Women 18-34: 2.0/10
Men 18-34: 0.7/4
Women 18-49: 2.6/10
Men 18-49: 0.9/4

“Scandal” (ABC)
Women 18-34: 1.2/6
Men 18-34: 0.5/3
Women 18-49: 1.9/7
Men 18-49: 0.7/3

“The Catch” (ABC)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.8/3
Men 18-49: 0.4/2

“The Big Bang Theory” (CBS, 8:00)
Women 18-34: 1.4/8
Men 18-34: 1.1/7
Women 18-49: 2.7/11
Men 18-49: 2.2/11

“Mom” (CBS)
Women 18-34: 0.9/5
Men 18-34: 0.5/3
Women 18-49: 1.8/7
Men 18-49: 1.2/5

“Life in Pieces” (CBS)
Women 18-34: 0.8/4
Men 18-34: 0.4/2
Women 18-49: 1.5/5
Men 18-49: 1.0/4

“The Amazing Race” (CBS)
Women 18-34: 0.5/3
Men 18-34: 0.4/2
Women 18-49: 1.0/4
Men 18-49: 0.7/3

“Superstore” (NBC, 8:30)
Women 18-34: 0.5/3
Men 18-34: 0.4/2
Women 18-49: 1.0/4
Men 18-49: 0.7/3

“Chicago Med” (NBC)
Women 18-34: 0.7/3
Men 18-34: 0.4/3
Women 18-49: 1.4/5
Men 18-49: 0.8/3

“The Blacklist” (NBC)
Women 18-34: 0.4/2
Men 18-34: 0.4/3
Women 18-49: 0.9/3
Men 18-49: 0.8/3

“MasterChef Junior” (Fox)
Women 18-34: 0.7/3
Men 18-34: 0.6/4
Women 18-49: 1.2/5
Men 18-49: 0.8/4

“Supernatural” (CW)
Women 18-34: 0.5/2
Men 18-34: 0.4/2
Women 18-49: 0.6/2
Men 18-49: 0.5/2

“Riverdale” (CW)
Women 18-34: 0.4/2
Men 18-34: 0.2/1
Women 18-49: 0.5/2
Men 18-49: 0.2/1



Cable Rankings – Thursday 5/04/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Thursday, May 4:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
63 59 THE FIRST 48 A&E 8:00 PM 60 627 0.18
35 13 60 DAYS IN A&E 9:00 PM 61 873 0.36
73 50 LIVE PD AC A&E 10:01 PM 122 492 0.19
69 37 KING OF THE HILL ADSM 8:00 PM 30 586 0.23
42 16 AMERICAN DAD ADSM 8:30 PM 30 776 0.31
29 10 CLEVELAND SHOW ADSM 9:00 PM 30 961 0.44
23 7 AMERICAN DAD ADSM 9:30 PM 30 1190 0.55
18 6 BOB’S BURGERS ADSM 10:00 PM 30 1320 0.61
16 4 BOB’S BURGERS ADSM 10:30 PM 30 1360 0.65
74 82 AMC MOVIE: AVATAR AMC 8:00 PM 210 489 0.15
72 94 NORTH WOODS LAW APL 10:00 PM 60 534 0.13
89 50 SOUTH PARK CMDY 8:00 PM 30 369 0.19
91 59 SOUTH PARK CMDY 8:30 PM 30 362 0.18
98 50 TOSH.O CMDY 9:00 PM 30 326 0.19
96 50 TOSH.O CMDY 9:30 PM 30 336 0.19
97 50 TOSH.O CMDY 10:00 PM 30 328 0.19
86 40 TOSH.O CMDY 10:30 PM 30 383 0.22
80 94 SHARK TANK CNBC 9:00 PM 60 430 0.13
30 37 ANDERSON COOPER 360 CNN 8:00 PM 60 957 0.23
31 48 ANDERSON COOPER 360 CNN 9:00 PM 60 925 0.20
38 59 CNN TONIGHT CNN 10:00 PM 60 823 0.18
63 50 NAKED AND AFRAID DISC 8:00 PM 61 627 0.19
59 50 NAKED AND AFRAID DISC 9:01 PM 61 660 0.19
45 40 NAKED AND AFRAID XL DISC 10:02 PM 61 767 0.22
57 82 SOFIA THE FIRST DISJR 8:00 PM 25 685 0.15
32 68 GOOD LUCK CHARLIE DSNY 8:30 PM 30 892 0.17
41 94 K.C. UNDERCOVER DSNY 9:00 PM 30 786 0.13
53 94 BUNKD DSNY 10:30 PM 30 716 0.13
2 2 NBA PLAYOFFS-CONFERENCE SEMIS GAME 3: BOSTON @ WASHINGTON (2.56 HH, 1.46 A18-34) ESPN 7:59 PM 163 4058 1.58
1 1 NBA PLAYOFFS-CONFERENCE SEMIS GAME 2: UTAH @ GOLDEN STATE (2.93 HH, 1.80 A18-34) ESPN 10:42 PM 144 4776 1.85
55 59 CHOPPED FOOD 8:00 PM 60 704 0.18
46 40 CHOPPED FOOD 9:00 PM 60 748 0.22
34 16 BEAT BOBBY FLAY FOOD 10:00 PM 30 884 0.31
43 28 BEAT BOBBY FLAY FOOD 10:30 PM 30 775 0.28
3 16 TUCKER CARLSON TONIGHT FOXNC 8:00 PM 60 2912 0.31
4 15 THE FIVE FOXNC 9:00 PM 60 2664 0.33
5 16 HANNITY FOXNC 10:00 PM 60 2571 0.31
85 76 BIG SCREEN MOVIE: SAVE THE LAST DANCE FRFM 7:30 PM 150 393 0.16
50 28 FX MOVIE PRIME: IRON MAN 3 FX 8:00 PM 180 730 0.28
99 82 THE SIMPSONS FXX 10:00 PM 30 306 0.15
92 59 THE SIMPSONS FXX 10:30 PM 30 358 0.18
71 68 THE MIDDLE HALL 10:00 PM 30 549 0.17
65 50 THE MIDDLE HALL 10:30 PM 30 622 0.19
21 68 HOUSE HUNTERS HGTV 8:00 PM 30 1254 0.17
20 50 HOUSE HUNTERS HGTV 8:30 PM 30 1255 0.19
14 31 FLIP OR FLOP VEGAS HGTV 9:00 PM 30 1399 0.27
15 32 FLIP OR FLOP VEGAS HGTV 9:30 PM 30 1397 0.26
11 22 HOUSE HUNTERS HGTV 10:00 PM 30 1600 0.30
12 25 HOUSE HUNTERS INTERNATIONAL HGTV 10:30 PM 30 1521 0.29
28 37 SWAMP PEOPLE AC HIST 8:00 PM 60 996 0.23
9 9 SWAMP PEOPLE HIST 9:00 PM 63 1913 0.47
8 8 SWAMP PEOPLE FL HIST 10:03 PM 9 1958 0.48
51 40 FORGED IN FIRE HIST 10:12 PM 59 720 0.22
62 68 EVIL STEPMOTHERS ID 8:00 PM 60 636 0.17
24 22 FEAR THY NEIGHBOR ID 9:00 PM 60 1119 0.30
19 11 EVIL STEPMOTHERS ID 10:00 PM 60 1309 0.42
77 76 MARRIED AT FIRST SIGHT (LIF) LIF 8:00 PM 45 451 0.16
58 40 MAFS SHORT LIF 8:45 PM 15 669 0.22
26 14 MARRIED AT FIRST SIGHT (LIF) LIF 9:00 PM 77 1071 0.34
68 68 MAFS: SECOND CHANCES LIF 10:17 PM 90 597 0.17
70 82 MOVIE- LFT ACQUIRED RPT: THE WRONG MOTHER LMN 8:00 PM 120 577 0.15
75 76 MOVIE- LFT CO PRO RPT: DOUBLE DADDY LMN 10:00 PM 120 479 0.16
17 59 ALL IN W/ CHRIS HAYES MSNBC 8:00 PM 60 1359 0.18
6 32 RACHEL MADDOW SHOW MSNBC 9:00 PM 60 2173 0.26
7 32 LAST WORD W/ L. ODONNELL MSNBC 10:00 PM 60 2057 0.26
88 68 MTV MOVIES MTV 8:00 PM 150 376 0.17
22 22 NICK AT NITE MOVIE: ICE AGE NAN 8:00 PM 90 1240 0.30
49 47 FULL HOUSE NAN 9:30 PM 30 737 0.21
40 32 FULL HOUSE NAN 10:00 PM 30 807 0.26
37 25 FULL HOUSE NAN 10:30 PM 30 836 0.29
25 16 NHL SEMI FINALS GAME 4: OTTAWA @ N.Y. RANGERS (0.66 HH, 0.25 A18-34) NBCSN 7:30 PM 177 1074 0.31
79 90 NHL LIVE POST SEMI FINALS (0.30 HH, 0.10 A18-34) NBCSN 10:27 PM 33 432 0.14
60 94 PEPPA PIG NKJR 9:00 PM 30 652 0.13
39 59 PEPPA PIG NKJR 9:30 PM 30 814 0.18
36 48 PAW PATROL NKJR 10:00 PM 24 861 0.20
52 82 PAW PATROL NKJR 10:24 PM 24 717 0.15
83 76 LIP SYNC BATTLE: TMI SPIKE 9:30 PM 30 402 0.16
61 36 LIP SYNC BATTLE SPIKE 10:00 PM 32 641 0.25
84 82 LIP SYNC BATTLE SPIKE 10:32 PM 30 399 0.15
13 5 STAR WARS: EMPIRE STRIKES BACK TBS 5:43 PM 154 1412 0.62
10 3 STAR WARS: RETURN OF THE JEDI TBS 8:17 PM 163 1887 0.79
66 68 MY 600-LB LIFE: SUPER SIZED TLC 8:00 PM 120 621 0.17
67 59 SKIN TIGHT: TRANSFORMED TLC 10:00 PM 61 613 0.18
81 82 TNT BIG PICTURE MOVIES: THE HOBBIT: AN UNEXPECTED JOURNEY TNT 8:00 PM 210 429 0.15
76 90 MYSTERIES AT THE MUSEUM TRAV 10:00 PM 60 472 0.14
93 68 IMPRACTICAL JOKERS TRU 8:00 PM 30 353 0.17
95 76 IMPRACTICAL JOKERS TRU 8:30 PM 30 340 0.16
94 76 IMPRACTICAL JOKERS TRU 9:00 PM 30 348 0.16
90 59 IMPRACTICAL JOKERS TRU 9:30 PM 30 367 0.18
54 12 IMPRACTICAL JOKERS TRU 10:00 PM 30 709 0.38
82 40 IJ: INSIDE JOKES TRU 10:30 PM 30 414 0.22
48 94 EVERYBODY LOVES RAYMOND TVL 10:00 PM 30 742 0.13
44 94 EVERYBODY LOVES RAYMOND TVL 10:30 PM 30 773 0.13
33 25 LAW & ORDER: SVU USA 8:00 PM 60 891 0.29
27 16 LAW & ORDER: SVU USA 9:00 PM 60 1011 0.31
56 40 INSIDE THE FBI: NEW YORK USA 10:00 PM 60 698 0.22
87 82 R&R PICTURE SHOWS: BIG MOMMA’S HOUSE VH1 8:00 PM 150 382 0.15
100 90 R&R PICTURE SHOWS: GUESS WHO VH1 10:30 PM 150 298 0.14
46 28 BRAXTON FAMILY VALUES WETV 9:00 PM 60 748 0.28
78 90 BRAXTON FAMILY VALUES WETV 10:00 PM 60 438 0.14

Source: Live+Same Day data, Nielsen Media Research

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