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Thursday Final Nationals: NFL Preseason Helps NBC to its 21st Consecutive Win

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NBC extended its prime time winning streak among total viewers and all key demos to 21 straight nights thanks to an “NFL Preseason” matchup between the Atlanta Falcons and the Miami Dolphins. It was the debut of former “Monday Night Football” commentator Mike Tirico announcing on an NBC NFL telecast.

Half-hours for ‬“NFL Preseason: Atlanta-Miami” on NBC were, as follows:

8:07-8:30
Household rating/Share: 3.6/7
Viewers: 5.426 million
adults 18-34: 1.0 rating/6 share
adults 18-49: 1.4 rating/7 share
adults 25-54: 1.9 rating/7 share

‪8:30-9:00 ‬
Household rating/Share: 4.0/8
Viewers: 6.165 million
adults 18-34: 1.3 rating/7 share
adults 18-49: 1.8 rating/8 share
adults 25-54: 2.3 rating/8 share

‪9:00-9:30 ‬
Household rating/Share: 4.3/8
Viewers: 6.792 million
adults 18-34: 1.5 rating/8 share
adults 18-49: 2.1 rating/9 share
adults 25-54: 2.6 rating/9 share

‪9:30-10:00 
Household rating/Share: 3.9/7
Viewers: 6.163 million
adults 18-34: 1.4 rating/7 share
adults 18-49: 1.9 rating/7 share
adults 25-54: 2.4 rating/8 share

‪10:00-10:30 
Household rating/Share: 3.7/7
Viewers: 5.802 million
adults 18-34: 1.3 rating/7 share
adults 18-49: 1.7 rating/7 share
adults 25-54: 2.2 rating/7 share

10:30-11:00
Household rating/Share: 3.3/6
Viewers: 5.210 million
adults 18-34: 1.1 rating/6 share
adults 18-49: 1.5 rating/6 share
adults 25-54: 2.0 rating/7 share

For mobile users, you may scroll this table horizontally.





























* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Thursday, August 25, 2016
ABC PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.2/4 3370 0.5/3 0.8/3 1.1/3
8:00 BattleBots 249 94 2.1/4 3431 0.6/3 0.8/4 1.1/4
9:00 The $100,000 Pyramid (r) 249 94 2.2/4 3385 0.4/2 0.7/3 1.0/3
10:00 Match Game (r) 249 94 2.2/4 3295 0.4/2 0.8/3 1.1/4
CBS PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.5/6 5389 0.8/4 1.3/5 1.7/6
8:00 Big Bang Theory (r) 254 94 4.8/9 7351 0.7/4 1.4/6 2.1/8
8:31 Life in Pieces (r) 254 94 3.5/6 5350 0.7/3 1.1/5 1.6/5
9:00 Big Brother 18 254 94 3.7/7 6085 1.3/6 1.9/7 2.4/7
9:59 Code Black (r) 252 94 2.5/5 3738 0.4/2 0.7/3 0.9/3
NBC PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.8/7 5919 1.3/7 1.7/7 2.2/8
8:00 NFL Pre Game (s) 3.4/7 5231 0.8/5 1.2/6 1.7/7
8:07 NFL Preseason Atlanta Falcons @ Miami Dolphins (s) (thru 11:00) 241 94 3.8/7 5947 1.3/7 1.8/7 2.2/8
Fox PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 1.5/3 2209 0.3/1 0.4/2 0.6/2
8:00 Rosewood (r) 255 94 1.3/2 1862 0.2/1 0.4/2 0.5/2
9:00 Bones (r) 255 94 1.7/3 2555 0.3/1 0.5/2 0.7/2
CW PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.5/1 695 0.1/1 0.2/1 0.2/1
8:00 D.C.’s Legends of Tomorrow (r) 248 92 0.5/1 726 0.1/1 0.2/1 0.2/1
9:00 Beauty and the Beast 247 91 0.5/1 665 0.1/1 0.2/1 0.2/1
Univision PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.9/2 1586 0.5/2
7:00 La Rosa de Guadalupe 0.9/2 1639 0.6/3
8:00 Un Camino Hacia El Destino 1.2/2 2065 0.6/3
9:00 Tres Veces Ana 1.1/2 1738 0.6/2
10:00 Narcos 0.6/1 954 0.4/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.3/1 484 0.2/1
7:00 Mi Corazon es Tuyo 0.2/0 393 0.1/1
8:00 Moisés y Los Diez Mandamientos 0.3/1 565 0.2/1
9:00 La Ronca de Oro 0.3/1 487 0.2/1
10:00 El Príncipe 0.2/0 401 0.2/1

Sub-Demo Breakdowns – Thursday 8/25/16

“Big Brother 18” (CBS)
Women 18-34: 0.7/3
Men 18-34: 0.6/3
Women 18-49: 0.9/3
Men 18-49: 0.8/4

“Big Brother 18” (CBS)
Women 18-34: 1.7/8
Men 18-34: 0.9/5
Women 18-49: 2.3/8
Men 18-49: 1.5/6

“NFL Preseason: Atlanta @ Miami” (NBC)
Women 18-34: 1.1/5
Men 18-34: 1.5/9
Women 18-49: 1.4/5
Men 18-49: 2.1/9

“Beauty and the Beast” (CW)
Women 18-34: 0.1/0
Men 18-34: 0.1/1
Women 18-49: 0.2/1
Men 18-49: 0.2/1

“Queen of the South” (USA)
Women 18-34: 0.33
Men 18-34: 0.22
Women 18-49: 0.39
Men 18-49: 0.35

“Nick Cannon Wild N’ Out” (MTV)
Women 18-34: 0.33
Men 18-34: 0.32
Women 18-49: 0.24
Men 18-49: 0.28

“Sex&Drugs&Rock&Roll” (FX)
Women 18-34: 0.25
Men 18-34: 0.17
Women 18-49: 0.24
Men 18-49: 0.19

“Little League World Series: Bowling Green (KY) vs. Goodlettsville (TN)” (ESPN)
Women 18-34: 0.10
Men 18-34: 0.29
Women 18-49: 0.17
Men 18-49: 0.35

Cable Rankings – Thursday 8/25/16

What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Thursday, August 25:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
96 63 60 DAYS IN A&E 8:00 PM 45 544 0.20
62 34 60 DAYS IN PRE-SHOW A&E 8:45 PM 15 725 0.29
26 9 60 DAYS IN A&E 9:00 PM 60 1198 0.50
42 18 BEHIND BARS: ROOKIE YEAR A&E 10:00 PM 63 939 0.40
61 38 KING OF THE HILL ADSM 8:00 PM 30 740 0.28
53 25 BOB’S BURGERS ADSM 8:30 PM 30 816 0.33
32 14 BOB’S BURGERS ADSM 9:00 PM 30 1078 0.46
29 10 CLEVELAND SHOW ADSM 9:30 PM 30 1153 0.50
16 4 AMERICAN DAD ADSM 10:00 PM 30 1449 0.69
12 1 AMERICAN DAD ADSM 10:30 PM 30 1645 0.82
98 72 AMC MOVIE AMC 9:00 PM 180 540 0.17
94 107 RUGGED JUSTICE APL 8:00 PM 61 545 0.09
107 108 RUGGED JUSTICE APL 9:01 PM 61 488 0.09
101 99 RUGGED JUSTICE APL 10:02 PM 61 527 0.12
40 28 FLIPPING OUT BRAVO 9:00 PM 60 969 0.32
19 36 ANDERSON COOPER 360 CNN 8:00 PM 60 1393 0.28
30 60 ANDERSON COOPER 360 CNN 9:00 PM 60 1139 0.20
43 70 CNN TONIGHT CNN 10:00 PM 60 929 0.17
107 67 NAKED AND AFRAID XL DISC 8:00 PM 60 488 0.18
86 56 NAKED AND AFRAID XL DISC 9:00 PM 60 579 0.21
64 47 NAKED AND AFRAID XL DISC 10:00 PM 60 699 0.25
60 69 SOFIA THE FIRST DISJR 8:00 PM 25 743 0.17
66 81 SO MUCH YOU CAN DO DISJR 8:25 PM 5 681 0.16
78 83 DOC MCSTUFFINS DISJR 8:30 PM 25 626 0.15
85 82 QUIET IS DISJR 8:55 PM 5 594 0.16
82 86 MILES FROM TOMORROWLAND DISJR 9:00 PM 25 604 0.15
93 89 DJ NIGHT LIGHT DISJR 9:25 PM 5 551 0.14
98 94 MICKEY MOUSE CLUBHOUSE DISJR 9:30 PM 30 540 0.13
105 102 MICKEY MOUSE CLUBHOUSE DISJR 10:00 PM 25 513 0.11
17 39 BUNK’D DSNY 8:00 PM 30 1435 0.27
36 66 BIZAARDVARK DSNY 8:30 PM 30 1061 0.18
32 75 K.C. UNDERCOVER DSNY 9:00 PM 30 1078 0.16
37 77 GIRL MEETS WORLD DSNY 9:30 PM 30 1035 0.16
38 80 STUCK IN THE MIDDLE DSNY 10:00 PM 30 1028 0.16
39 78 BIZAARDVARK DSNY 10:30 PM 30 971 0.16
21 44 LITTLE LEAGUE WORLD SERIES: BOWLING GREEN (KY) / GOODLETTSVILLE (TN) (0.90 HH) ESPN 7:30 PM 161 1353 0.26
55 50 CHOPPED TEENS 3 FOOD 8:00 PM 60 785 0.23
56 48 CHOPPED FOOD 9:00 PM 60 783 0.25
49 40 BEAT BOBBY FLAY FOOD 10:00 PM 30 837 0.26
52 46 BEAT BOBBY FLAY FOOD 10:30 PM 30 826 0.26
3 64 THE O’REILLY FACTOR FOXNC 8:00 PM 60 2430 0.19
1 41 THE KELLY FILE FOXNC 9:00 PM 60 2900 0.26
4 32 HANNITY FOXNC 10:00 PM 60 2425 0.29
44 17 FX MOVIE PRIME: GROWN UPS 2 FX 7:59 PM 121 925 0.43
109 54 SEX & DRUGS & ROCK & ROLL FX 10:00 PM 33 483 0.22
84 93 FAMILY FEUD (HARVEY) GSN 8:00 PM 30 595 0.13
70 97 FAMILY FEUD (HARVEY) GSN 8:30 PM 30 654 0.12
87 100 FAMILY FEUD (HARVEY) GSN 10:30 PM 30 569 0.12
97 105 LAST MAN STANDING HALL 8:00 PM 30 542 0.11
69 95 LAST MAN STANDING HALL 8:30 PM 30 655 0.13
87 61 THE MIDDLE HALL 10:00 PM 30 569 0.20
73 58 THE MIDDLE HALL 10:30 PM 30 640 0.21
13 15 FLIP OR FLOP HGTV 8:00 PM 30 1607 0.44
9 8 FLIP OR FLOP HGTV 8:30 PM 30 1921 0.51
2 2 FLIP OR FLOP HGTV 9:00 PM 30 2864 0.75
6 5 FLIP OR FLOP HGTV 9:30 PM 30 2241 0.60
5 12 HOUSE HUNTERS HGTV 10:00 PM 30 2252 0.48
8 19 HOUSE HUNTERS INTERNATIONAL HGTV 10:30 PM 30 1923 0.40
28 55 MOUNTAIN MEN HIST 8:00 PM 60 1169 0.21
7 16 MOUNTAIN MEN HIST 9:00 PM 63 2214 0.43
18 31 ICE ROAD TRUCKERS HIST 10:03 PM 60 1408 0.30
46 53 DEADLY SINS ID 8:00 PM 60 907 0.22
41 51 DEADLY SINS ID 9:00 PM 60 942 0.23
31 24 BLOOD RELATIVES ID 10:00 PM 60 1104 0.34
104 59 GREY’S ANATOMY LIF 9:00 PM 62 517 0.21
100 52 GREY’S ANATOMY LIF 10:02 PM 60 535 0.23
22 88 ALL IN W/ CHRIS HAYES MSNBC 8:00 PM 60 1336 0.14
11 57 RACHEL MADDOW SHOW MSNBC 9:00 PM 60 1825 0.21
15 79 LAST WORD W/ L. ODONNELL MSNBC 10:00 PM 60 1587 0.16
102 45 NICK CANNON WILD N OUT S8 MTV 10:00 PM 31 520 0.26
20 20 NICK AT NITE MOVIE: THE PARENT TRAP NAN 8:00 PM 180 1376 0.37
83 109 AMERICA’S NATIONAL PARKS NGC 8:00 PM 60 603 0.08
76 103 AMERICA’S NATIONAL PARKS NGC 9:00 PM 60 629 0.11
91 101 AMERICA’S NATIONAL PARKS NGC 10:00 PM 60 558 0.12
74 96 SHIMMER AND SHINE NKJR 8:00 PM 30 636 0.13
71 91 WALLYKAZAM! NKJR 8:30 PM 30 641 0.13
63 73 PEPPA PIG NKJR 9:00 PM 30 717 0.17
59 62 PEPPA PIG NKJR 9:30 PM 30 754 0.20
90 84 DORA AND FRIENDS NKJR 10:00 PM 24 565 0.15
45 37 SYFY MOVIE: THE MECHANIC SYFY 9:00 PM 123 923 0.28
80 49 2 BROKE GIRLS TBS 8:00 PM 30 609 0.23
54 27 2 BROKE GIRLS TBS 8:30 PM 30 804 0.33
14 7 BIG BANG THEORY TBS 9:00 PM 30 1589 0.54
10 3 BIG BANG THEORY TBS 9:30 PM 30 1909 0.71
24 6 2 BROKE GIRLS TBS 10:00 PM 30 1203 0.54
35 11 2 BROKE GIRLS TBS 10:30 PM 30 1063 0.49
102 87 MY 600-LB LIFE TLC 8:00 PM 60 520 0.15
106 74 MY 600-LB LIFE TLC 9:00 PM 60 506 0.16
92 68 MY 600-LB LIFE TLC 10:00 PM 53 554 0.18
81 65 COUNTING ON: FIRST LOOK TLC 10:53 PM 7 605 0.19
34 35 TNT BIG PICTURE MOVIES: JACK THE GIANT SLAYER TNT 8:00 PM 150 1066 0.28
66 43 TNT BIG PICTURE MOVIES: HELLBOY II: THE GOLDEN ARMY TNT 10:30 PM 150 681 0.26
89 98 MYSTERIES AT THE MUSEUM TRAV 9:00 PM 60 566 0.12
79 92 MYSTERIES AT THE MUSEUM TRAV 10:00 PM 60 613 0.13
94 33 IMPRACTICAL JOKERS TRUTV 8:30 PM 30 545 0.29
68 26 IMPRACTICAL JOKERS TRUTV 9:00 PM 30 656 0.33
75 30 IMPRACTICAL JOKERS TRUTV 9:30 PM 30 632 0.30
47 13 IMPRACTICAL JOKERS TRUTV 10:00 PM 30 905 0.48
77 29 IJ: INSIDE JOKES TRUTV 10:30 PM 31 628 0.31
58 90 ANDY GRIFFITH SHOW TVL 8:00 PM 30 764 0.13
71 106 EVERYBODY LOVES RAYMOND TVL 8:30 PM 30 641 0.09
57 104 EVERYBODY LOVES RAYMOND TVL 9:00 PM 30 770 0.11
48 85 EVERYBODY LOVES RAYMOND TVL 9:30 PM 30 839 0.15
50 76 EVERYBODY LOVES RAYMOND TVL 10:00 PM 30 830 0.16
51 71 EVERYBODY LOVES RAYMOND TVL 10:30 PM 30 827 0.17
27 23 LAW & ORDER: SVU USA 8:00 PM 60 1181 0.34
23 22 LAW & ORDER: SVU USA 9:00 PM 60 1246 0.35
24 21 QUEEN OF THE SOUTH USA 10:00 PM 61 1203 0.37
65 42 BRAXTON FAMILY VALUES WETV 9:00 PM 60 685 0.26

Source: Live+Same Day data, Nielsen Media Research

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Written by Douglas Pucci

Douglas Pucci (a.k.a. “Son of the Bronx”) has worked with Mr. Berman for more than a decade. A Bronx native, NYU graduate and once-intern for VH1's "Pop Up Video," Pucci went on to design, build and maintain websites for various non-profit organizations in his hometown of New York City. He also contributes to the sports website Awful Announcing.

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  1. From Telemundo:

    FUELED BY PREMIOS TU MUNDO 2016, TELEMUNDO RANKS AS THE #1 SPANISH-LANGUAGE NETWORK DURING PRIMETIME AMONG ADULTS 18-49

    The Fifth Annual Awards Show Reached 4.3 Million Total Viewers and 2.2M Adults 18-49 During its Three-hour Simulcast on TELEMUNDO and NBC UNIVERSO

    The Show Ranked as the #1 Broadcast Program In Terms of Social Engagement Across All Network and Program Types Triggering 757,000 User Posts

    MIAMI – August 26, 2015 – Fueled by last night’s broadcast of “Premios Tu Mundo,” TELEMUNDO ranked as the #1 Spanish-language network during the 7pm-11pm primetime delivering 1,871,000 total viewers and 904,000 adults 18-49, according to Nielsen. The three hour show reached a cumulative audience of 4,256,000 total viewers and 2,234,000 adults 18-49 during the simulcast on TELEMUNDO and NBC UNIVERSO. Hosted by television stars Rafael Amaya, Aracely Arambula, Fernanda Castillo, David Chocarro, Carlos Ponce and Maritza Rodriguez, “Premios Tu Mundo” averaged 1,964,000 total viewers, and among adults 18-49, ranked as the #1 Spanish-language program in primetime with 972,000. Red carpet special “La Alfombra de Premios Tu Mundo” delivered its best performance among total viewers with 1,531,000; it also averaged 667,000 adults 18-49.

    Locally, “Premios Tu Mundo” ranked as the #1 show in its time slot, regardless of language, among adults 18-49 in Los Angeles and New York; it also ranked as the #1 Spanish-language program in its time slot in Miami, Houston, Chicago, Phoenix, Sacramento, Orlando, Philadelphia, Denver and Boston in the same demo. Among total viewers, the show ranked #1, regardless of language in Los Angeles and New York, and was the #1 Spanish-language program in Miami, Houston, Dallas, Chicago, Phoenix, Sacramento, Orlando, Philadelphia, Denver and Boston.

    This year’s show was the most mobile in “Premios Tu Mundo” history with 704,000 mobile unique users. Mobile usage grew by +35% year-over-year with 84% of users accessing Premios Tu Mundo content via a mobile device. The show ranked as the #1 broadcast show in terms of social engagement, across all network and program types, triggering 757,000 user posts and becoming a worldwide trend on Facebook, Twitter and Instagram. Posts by Premios Tu Mundo generated 824,000 social actions across Facebook, Twitter and Instagram, +14% vs. last year.

    Source: Nielsen, L+SD, 8/25/16, fast national cume based on 6-min qualifier. NSI, L+SD, 8/25/16, rank based on impressions among TEL, UNI, UMA, AZA, ETV, MMX, NBC, ABC, CBS & FOX for the 8-11pm ET/PT daypart. Adobe Analytics, US Only; July 23 – August 20, 2015

    • Douglas, from August 25th, what were the exact 18-49 and total viewers for Family Feud and Winsanity on GSN? Thank you in advance.

    • GSN 8/25, in total viewers (adults 18-49)

      8:00 Family Feud 595k (164k)
      8:30 Family Feud 654k (149k)
      9:00 Winsanity 361k (98k)
      9:30 Family Feud 424k (97k)
      10:00 Family Feud 482k (119k)
      10:30 Family Feud 569k (147k)