Posted in:

Thursday Ratings: NBC Dominates with NFL Preseason Despite Modest Hall of Fame Game Figures

The return of NFL football on television (in the form of preseason) marked more domination for the outlet that carries its action. On this Thursday night, it was NBC who televised the Jacksonville Jaguars and the Las Vegas Raiders competing in the Pro Football Hall of Fame Game from Canton, Ohio.

Combined with its streaming partner Peacock, the game drew 5.7 million viewers (link). Jaguars-Raiders ranked as the second least-watched Hall of Fame Game associated with a broadcast network since 1997; only NBC’s Broncos-Falcons (5.33 million) from 2019 drew less (Note: 2007’s Steelers-Saints and of 2012’s Saints-Cardinals delivered 2.1 million and 2.0 million, respectively, but they each were NFL Network-exclusive editions.)

Among the non-football networks, ABC topped CBS by 8,000 viewers within the age range 18 to 49 to earn the edge in the key 18-49 demographic.

UPDATED 8/05/2022 4:10 PM ET: What follows are the Live + Same Day rating results for the night’s network telecasts on Thursday, August 4:

ABC
• 3.032 million viewers
• 1.9/6 HH (2.320 million households)
• 0.41/4 A18-49 rating/share (0.541 million adults 18-49)

Press Your Luck (ABC, 8:00 PM- 9:00 PM)
• 3.710 million viewers
• 2.3/7 HH (2.794 million households)
• 0.53/6 A18-49 rating/share (0.691 million adults 18-49)

Generation Gap (ABC, 9:00 PM-10:00 PM)
• 3.335 million viewers
• 2.0/6 HH (2.509 million households)
• 0.46/5 A18-49 rating/share (0.599 million adults 18-49)

The Con (ABC, 10:00 PM-11:00 PM)
• 2.050 million viewers
• 1.4/4 HH (1.658 million households)
• 0.26/3 A18-49 rating/share (0.334 million adults 18-49)

CBS
• 2.753 million viewers
• 1.7/5 HH (2.049 million households)
• 0.41/4 A18-49 rating/share (0.533 million adults 18-49)

Young Sheldon (R) (CBS, 8:00 PM- 8:31 PM)
• 3.202 million viewers
• 2.0/6 HH (2.393 million households)
• 0.33/4 A18-49 rating/share (0.432 million adults 18-49)

Ghosts (R) (CBS, 8:31 PM- 9:00 PM)
• 2.703 million viewers
• 1.7/5 HH (2.067 million households)
• 0.27/3 A18-49 rating/share (0.352 million adults 18-49)

Big Brother (CBS, 9:00 PM-10:00 PM)
• 3.596 million viewers
• 2.1/6 HH (2.541 million households)
• 0.73/7 A18-49 rating/share (0.956 million adults 18-49)

CSI: Vegas (R) (CBS, 10:00 PM-11:00 PM)
• 1.701 million viewers
• 1.1/4 HH (1.370 million households)
• 0.19/2 A18-49 rating/share (0.250 million adults 18-49)

NBC
• 5.236 million viewers
• 3.0/9 HH (3.632 million households)
• 1.31/14 A18-49 rating/share (1.713 million adults 18-49)

Football Night in America-Preseason Part 1 (Sustainer) (NBC, 7:00 PM- 7:30 PM)
• 2.787 million viewers
• 1.7/6 HH (2.130 million households)
• 0.43/6 A18-49 rating/share (0.563 million adults 18-49)

Football Night in America-Preseason Part 2 (Sustainer) (NBC, 7:30 PM- 8:00 PM)
• 2.797 million viewers
• 1.7/5 HH (2.038 million households)
• 0.57/7 A18-49 rating/share (0.740 million adults 18-49)

NFL Weather Delay (S) (NBC, 8:00 PM- 8:41 PM)
• 4.156 million viewers
• 2.4/7 HH (2.916 million households)
• 0.94/11 A18-49 rating/share (1.224 million adults 18-49)

NBC NFL Preseason Pre-Kick (Sustainer) (NBC, 8:36 PM- 8:41 PM)
• 4.644 million viewers
• 2.7/8 HH (3.298 million households)
• 1.12/13 A18-49 rating/share (1.464 million adults 18-49)

NBC NFL Preseason Game Pro Football Hall of Fame Game: Jacksonville Jaguars vs. Las Vegas Raiders (S) (NBC, 8:41 PM-11:12 PM)
• 5.483 million viewers
• 3.1/9 HH (3.807 million households)
• 1.41/15 A18-49 rating/share (1.835 million adults 18-49)

Fox
• 0.762 million viewers
• 0.5/1 HH (0.624 million households)
• 0.14/2 A18-49 rating/share (0.188 million adults 18-49)

MasterChef (R) (Fox, 8:00 PM- 9:01 PM)
• 1.002 million viewers
• 0.7/2 HH (0.807 million households)
• 0.17/2 A18-49 rating/share (0.228 million adults 18-49)

Welcome to Flatch (R) (Fox, 9:01 PM- 9:30 PM)
• 0.519 million viewers
• 0.4/1 HH (0.435 million households)
• 0.12/1 A18-49 rating/share (0.152 million adults 18-49)

Welcome to Flatch (R) (Fox, 9:30 PM-10:00 PM)
• 0.507 million viewers
• 0.4/1 HH (0.433 million households)
• 0.11/1 A18-49 rating/share (0.143 million adults 18-49)

CW
• 0.315 million viewers
• 0.2/1 HH (0.265 million households)
• 0.03/0 A18-49 rating/share (0.041 million adults 18-49)

Walker (R) (CW, 8:00 PM- 9:00 PM)
• 0.405 million viewers
• 0.3/1 HH (0.333 million households)
• 0.03/0 A18-49 rating/share (0.039 million adults 18-49)

The Flash (R) (CW, 9:00 PM-10:00 PM)
• 0.224 million viewers
• 0.2/0 HH (0.196 million households)
• 0.03/0 A18-49 rating/share (0.043 million adults 18-49)

Univision
• 0.931 million viewers
• 0.5/2 HH (0.646 million households)
• 0.26/3 A18-49 rating/share (0.333 million adults 18-49)

La Rosa De Guadalupe (Univision, 7:00 PM- 8:00 PM)
• 0.894 million viewers
• 0.5/2 HH (0.649 million households)
• 0.21/3 A18-49 rating/share (0.273 million adults 18-49)

La Mexicana y el Guero (Univision, 8:00 PM- 9:00 PM)
• 0.744 million viewers
• 0.4/1 HH (0.520 million households)
• 0.19/2 A18-49 rating/share (0.248 million adults 18-49)

La Herencia, Legado Amor (Univision, 9:00 PM-10:00 PM)
• 1.168 million viewers
• 0.7/2 HH (0.808 million households)
• 0.33/3 A18-49 rating/share (0.434 million adults 18-49)

Mujer de Nadie (Univision, 10:00 PM-11:00 PM)
• 0.880 million viewers
• 0.5/2 HH (0.610 million households)
• 0.24/3 A18-49 rating/share (0.317 million adults 18-49)

UniMás
• 0.296 million viewers
• 0.2/0 HH (0.186 million households)
• 0.10/1 A18-49 rating/share (0.128 million adults 18-49)

Teresa (UniMás, 7:00 PM- 8:00 PM)
• 0.334 million viewers
• 0.2/0 HH (0.198 million households)
• 0.11/1 A18-49 rating/share (0.142 million adults 18-49)

Reto 4 Elementos: Naturaleza Extrema Season 3 (UniMás, 8:00 PM-10:00 PM)
• 0.326 million viewers
• 0.2/0 HH (0.214 million households)
• 0.10/1 A18-49 rating/share (0.136 million adults 18-49)

Inseparables, Amor al Limite Season 3 (UniMás, 10:00 PM-11:30 PM)
• 0.233 million viewers
• 0.1/0 HH (0.127 million households)
• 0.09/1 A18-49 rating/share (0.112 million adults 18-49)

Telemundo
• 1.087 million viewers
• 0.6/2 HH (0.788 million households)
• 0.23/2 A18-49 rating/share (0.306 million adults 18-49)

La Casa de Famosos Season 2 (Telemundo, 7:00 PM- 9:00 PM)
• 1.308 million viewers
• 0.8/2 HH (0.927 million households)
• 0.31/4 A18-49 rating/share (0.405 million adults 18-49)

Amor Valiente (Telemundo, 9:00 PM-10:00 PM)
• 0.875 million viewers
• 0.6/2 HH (0.674 million households)
• 0.16/2 A18-49 rating/share (0.210 million adults 18-49)

Infiel: Historia de un Engano (Telemundo, 10:00 PM-11:00 PM)
• 1.003 million viewers
• 0.6/2 HH (0.706 million households)
• 0.21/2 A18-49 rating/share (0.272 million adults 18-49)

ESPN Original Documentary The Captain (Part 6) (ESPN, 8/04/2022 10:00 PM, 60 min.)
• 0.335 million viewers
• 0.22 HH (Range: 0.263-0.275 million households)
• 0.10 A18-49 rating (Range: 0.124-0.137 million adults 18-49)

ESPN Original Documentary The Captain (Part 5) (ESPN, 8/04/2022 9:00 PM, 60 min.)
• 0.374 million viewers
• 0.23 HH (Range: 0.275-0.288 million households)
• 0.10 A18-49 rating (Range: 0.124-0.137 million adults 18-49)

ESPN Original Documentary The Captain (Part 3) (ESPN, 7/28/2022 9:00 PM, 60 min.)
• 0.558 million viewers
• 0.31 HH (Range: 0.373-0.385 million households)
• 0.21 A18-49 rating (Range: 0.267-0.280 million adults 18-49)

ESPN Original Documentary The Captain (Part 4) (ESPN, 7/28/2022 10:00 PM, 60 min.)
• 0.496 million viewers
• 0.28 HH (Range: 0.337-0.349 million households)
• 0.16 A18-49 rating (Range: 0.202-0.215 million adults 18-49)

Source: Nielsen Media Research