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Thursday Final Nationals: ‘Thursday Night Football’ on NFL Network Sees an Uptick from Last Year

Thursday night was led by NFL Network among total viewers (approx. 7.4 million), adults 18-49 (approx. 2.8 rating), adults 18-34 (approx. 2.2 rating) and adults 25-54 (approx. 3.1 rating) from 8-11 p.m. ET.

Not counting the over-the-air audiences from the local Houston and Cincinnati markets, NFL Network’s “Thursday Night Football” averaged a 4.9 household rating and 8.1 million total viewers on TV nationally, up +30 percent and +32 percent respectively versus 2016’s average across the four ‘Thursday Night Football’ games on NFL Network only (3.8 household rating and 6.1 million viewers).

Combining the digital and NFL Network only audiences, the viewership was up +3 percent versus the year-ago’s first NFL Network only game, Miami at Cincinnati on Sep. 29, 2016 (8.0 million viewers).

Television viewership for Houston at Cincinnati on NFL Network peaked at 8.8 million viewers during the 11:00-11:15 p.m. quarter hour.

(Source: NFL)


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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Thursday, September 14, 2017
ABC PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 3.2/6 4664 0.5/3 0.9/4 1.3/4
8:00 Celebrity Family Feud (rs) 253 89 3.2/6 4789 0.5/3 0.9/4 1.2/4
9:00 Truth and Lies: The Murder of Laci Peterson (s) 254 92 3.2/6 4601 0.5/3 0.9/4 1.4/4
CBS PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 3.0/6 4808 0.7/4 1.1/5 1.5/5
8:00 Big Bang Theory (r) 255 92 4.2/8 6432 0.6/4 1.1/5 1.7/6
8:31 Mom (rs) 255 92 3.2/6 4982 0.5/3 0.9/4 1.4/5
9:00 Big Brother 19 255 92 3.6/7 6120 1.3/6 1.8/7 2.3/7
10:00 Zoo 255 92 1.7/3 2573 0.3/2 0.5/2 0.6/2
NBC PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 2.3/4 3676 0.5/3 0.8/3 1.1/4
8:00 America’s Got Talent (rs) 242 92 2.2/4 3707 0.5/3 0.9/3 1.1/4
10:00 Chicago Fire (rs) 241 92 2.3/5 3613 0.4/2 0.7/3 1.0/3
Fox PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-10 Network Average 1.5/3 2301 0.4/2 0.7/3 0.9/3
8:00 Beat Shazam 257 92 1.5/3 2440 0.4/2 0.7/3 1.0/3
9:00 Love Connection 257 92 1.5/3 2158 0.3/2 0.6/2 0.8/3
CW PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-10 Network Average 0.8/1 1292 0.3/1 0.3/1 0.4/1
8:00 Penn & Teller: Fool Us 251 90 0.9/2 1482 0.3/2 0.4/2 0.5/2
9:00 Whose Line Is It Anyway? 251 90 0.7/1 1208 0.3/1 0.3/1 0.5/1
9:30 Whose Line Is It Anyway? (r) 251 90 0.6/1 996 0.2/1 0.3/1 0.4/1
Univision PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 0.8/2 1468 0.5/2
7:00 La Rosa de Guadalupe 1.0/2 1797 0.6/3
8:00 Enamorándome de Ramón 0.9/2 1655 0.6/3
9:00 Mi Marido Tiene Familia 1.0/2 1801 0.6/2
10:00 Hoy Voy a Cambiar 0.7/1 950 0.3/1
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 0.4/1 673 0.2/1
7:00 La Tierra Prometida (r) 0.2/0 405 0.1/1
8:00 La Tierra Prometida 0.5/1 801 0.2/1
9:00 Totalmente Diva 0.4/1 615 0.2/1
10:00 Rosario Tijeras 0.3/1 603 0.2/1
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average (preliminary) 0.9/2 1584 0.5/3 0.7/3
8:00 Jenni Rivera: Mariposa de Barrio (preliminary) 0.8/2 1333 0.4/2 0.5/2
9:00 Sin Senos Sí Hay Paraíso (preliminary) 0.9/2 1605 0.5/3 0.7/3
10:00 El Señor de Los Cielos V (preliminary) 1.0/2 1814 0.7/4 0.9/3

Sub-Demo Breakdowns – Thursday 9/14/17

Truth and Lies: The Murder of Laci Peterson” (ABC)
Women 18-34: 0.6/3
Men 18-34: 0.4/2
Women 18-49: 1.2/5
Men 18-49: 0.7/3

Big Brother 19” (CBS)
Women 18-34: 1.6/8
Men 18-34: 0.9/5
Women 18-49: 2.2/8
Men 18-49: 1.4/6

Zoo” (CBS)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.6/2
Men 18-49: 0.4/2

Beat Shazam” (Fox)
Women 18-34: 0.4/2
Men 18-34: 0.4/2
Women 18-49: 0.8/3
Men 18-49: 0.7/3

Love Connection” (Fox)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.7/3
Men 18-49: 0.5/2

Penn and Teller: Fool Us” (CW)
Women 18-34: 0.3/2
Men 18-34: 0.3/2
Women 18-49: 0.4/1
Men 18-49: 0.4/2

Whose Line Is It Anyway?” (CW, 9pm)
Women 18-34: 0.2/1
Men 18-34: 0.3/2
Women 18-49: 0.3/1
Men 18-49: 0.4/1

The Guest Book” (TBS, 10:30)
0.79 household rating
1.144 million viewers
0.35 adults 18-49 rating
Women 18-34: 0.23
Men 18-34: 0.22
Women 18-49: 0.33
Men 18-49: 0.38

Better Things” (FX)
0.37 household rating
0.528 million viewers
0.17 adults 18-49 rating
Women 18-34: 0.15
Men 18-34: 0.16
Women 18-49: 0.16
Men 18-49: 0.17

Live+3 Days Ratings – Thursday 9/14/17

VWRS = Viewers, in thousands; LBL = Telecast label designations, such as O (original), P (premiere), R (repeat), S (special), B (breakout, e.g. different start time or interrupted coverage), G (gapped)
Net Program LBL A1849
L+SD
A1849
L+3
L+3
Gain
VWRS
L+SD
VWRS
L+3
L+3
Gain
ABC CELEBRITY FAMILY FEUD-9/14 RS 0.87 0.93 6% 4790 4970 4%
ABC TRUTH & LIES: MURDER OF LACI PETERSON S 0.96 1.09 14% 4624 5082 10%
CBS BIG BANG THEORY R 1.10 1.17 6% 6433 6677 4%
CBS MOM 8:30PM-SPCL RS 0.91 0.94 3% 4984 5122 3%
CBS BIG BROTHER-THU O 1.83 2.33 27% 6132 7441 21%
CBS ZOO O 0.48 0.63 30% 2574 3478 35%
NBC AMERICAN NINJA WARRIOR 9/14 RS 0.69 0.69 1% 3115 3138 1%
NBC CHICAGO FIRE 9/14 RS 0.55 0.58 4% 2962 3156 7%
FOX BEAT SHAZAM F 0.74 0.84 13% 2440 2679 10%
FOX LOVE CONNECTION F 0.61 0.72 18% 2157 2521 17%
CW PENN & TELLER: FOOL US O 0.36 0.43 18% 1483 1684 14%
CW WHOSE LINE IS IT ANYWAY O 0.34 0.44 29% 1209 1519 26%
CW WHOSE LINE IS IT-ENC R 0.28 0.29 3% 995 1050 6%

Cable Rankings – Thursday 9/14/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Thursday, September 14:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
54 33 FIRST 48 AC A&E 8:00 PM 181 706 0.24
69 51 KING OF THE HILL ADSM 8:00 PM 30 515 0.21
59 17 AMERICAN DAD ADSM 8:30 PM 30 613 0.31
40 9 CLEVELAND SHOW ADSM 9:00 PM 30 832 0.43
33 7 AMERICAN DAD ADSM 9:30 PM 30 972 0.52
23 4 BOB’S BURGERS ADSM 10:00 PM 30 1172 0.62
19 3 BOB’S BURGERS ADSM 10:30 PM 30 1271 0.66
56 59 AMC MOVIE: TOMBSTONE AMC 8:00 PM 180 680 0.19
31 15 FLIPPING OUT BRAVO 9:00 PM 60 1024 0.34
78 84 GIRLFRIEND’S GUIDE TO DIVORCE BRAVO 10:00 PM 60 422 0.15
60 18 SOUTH PARK CMDY 8:00 PM 30 593 0.30
65 23 SOUTH PARK CMDY 8:30 PM 30 564 0.29
86 59 TOSH.O CMDY 9:00 PM 30 353 0.19
100 79 TOSH.O CMDY 9:30 PM 30 299 0.16
93 68 TOSH.O CMDY 10:00 PM 30 337 0.18
88 68 TOSH.O CMDY 10:30 PM 30 349 0.18
74 89 SHARK TANK CNBC 9:00 PM 60 473 0.14
81 97 SHARK TANK CNBC 10:00 PM 60 415 0.13
27 33 ANDERSON COOPER 360 CNN 8:00 PM 60 1116 0.24
28 33 ANDERSON COOPER 360 CNN 9:00 PM 60 1073 0.24
35 51 CNN TONIGHT CNN 10:00 PM 60 909 0.21
51 59 NAKED AND AFRAID DISC 8:00 PM 180 726 0.19
63 97 PJ MASKS DISJR 8:30 PM 25 578 0.13
39 97 RAVEN’S HOME DSNY 8:00 PM 30 838 0.13
29 15 COLLEGE FOOTBALL PRIME: NEW MEXICO @ BOISE STATE (0.66 HH, 0.28 A18-34) ESPN 7:53 PM 194 1053 0.34
60 55 CHOPPED FOOD 8:00 PM 60 593 0.20
62 72 ZIMMERN LIST FOOD 9:00 PM 30 586 0.17
70 89 ZIMMERN LIST FOOD 9:30 PM 30 513 0.14
52 45 BEAT BOBBY FLAY FOOD 10:00 PM 30 717 0.22
47 33 BEAT BOBBY FLAY FOOD 10:30 PM 30 782 0.24
4 40 TUCKER CARLSON TONIGHT FOXNC 8:00 PM 60 2656 0.23
5 27 THE FIVE FOXNC 9:00 PM 60 2369 0.27
8 40 HANNITY FOXNC 10:00 PM 60 2206 0.23
89 89 BIG SCREEN MOVIE: HARRY POTTER AND THE DEATHLY HALLOWS PART 2 FRFM 5:15 PM 195 344 0.14
64 45 BIG SCREEN MOVIE: HOME ALONE FRFM 8:30 PM 150 576 0.22
43 40 FX MOVIE PRIME: SPY FX 7:30 PM 150 822 0.23
67 72 BETTER THINGS FX 10:00 PM 34 528 0.17
95 84 THE SIMPSONS FXX 9:29 PM 31 325 0.15
82 59 THE SIMPSONS FXX 10:00 PM 29 399 0.19
76 51 THE SIMPSONS FXX 10:29 PM 30 444 0.21
58 89 THE MIDDLE HALL 10:30 PM 30 624 0.14
53 55 HIDDEN FIGURES HBO 8:00 PM 127 708 0.20
36 40 FLIP OR FLOP HGTV 8:00 PM 30 888 0.23
34 45 FLIP OR FLOP ATLANTA HGTV 8:30 PM 30 923 0.22
18 18 FLIP OR FLOP ATLANTA HGTV 9:00 PM 30 1316 0.30
21 18 DESERT FLIPPERS HGTV 9:30 PM 30 1223 0.30
14 23 HOUSE HUNTERS HGTV 10:00 PM 30 1469 0.29
15 25 HOUSE HUNTERS INTERNATIONAL HGTV 10:30 PM 30 1413 0.28
24 68 MOUNTAIN MEN AC HIST 8:00 PM 60 1159 0.18
6 11 MOUNTAIN MEN HIST 9:00 PM 63 2330 0.42
20 25 ICE ROAD TRUCKERS HIST 10:03 PM 60 1231 0.28
46 55 AFTER SCIENTOLOGY: MARK RATHBUN’S ESCAPE ID 8:00 PM 60 786 0.20
32 29 KISS OF DEATH ID 9:00 PM 60 1016 0.26
30 27 GUILTY RICH ID 10:00 PM 60 1026 0.27
71 89 PROJECT RUNWAY: SOCIAL LIF 8:00 PM 50 505 0.14
37 45 PROJECT REWIND LIF 8:50 PM 10 880 0.22
9 8 PROJECT RUNWAY LIF 9:00 PM 92 1789 0.46
26 29 PROJECT RUNWAY FL LIF 10:32 PM 14 1132 0.26
10 59 ALL IN W/ CHRIS HAYES MSNBC 8:00 PM 60 1726 0.19
3 13 RACHEL MADDOW SHOW MSNBC 9:00 PM 60 2948 0.35
7 45 LAST WORD W/ L. O’DONNELL MSNBC 10:00 PM 60 2215 0.22
98 89 NICK CANNON WILD N OUT S9 MTV 8:00 PM 30 301 0.14
96 84 NICK CANNON WILDN OUT S8B MTV 8:30 PM 30 321 0.15
86 79 NICK CANNON WILD N OUT S9 MTV 9:00 PM 30 353 0.16
84 72 NICK CANNON WILD N OUT S8 MTV 9:30 PM 30 370 0.17
92 72 NICK CANNON WILDN OUT S8B MTV 10:00 PM 30 338 0.17
94 72 NICK CANNON WILD N OUT S9 MTV 10:30 PM 30 329 0.17
44 29 TEENAGE MUTANT NINJA TURTLES NAN 8:00 PM 165 795 0.26
57 33 FULL HOUSE NAN 10:45 PM 33 650 0.24
2 2 TNF PRE-KICK (1.93 HH, 0.87 A18-34) NFLN 8:00 PM 26 3089 1.07
1 1 THURSDAY NIGHT FOOTBALL: HOUSTON @ CINCINNATI (4.89 HH, 2.43 A18-34) NFLN 8:26 PM 182 8080 3.05
50 89 PEPPA PIG NKJR 8:00 PM 30 743 0.14
89 72 SPIKE TV MOVIE: THE DARK KNIGHT RISES SPIKE 8:00 PM 240 344 0.17
68 84 SYFY MOVIE: THE BOOK OF ELI SYFY 8:30 PM 150 521 0.15
41 18 SEINFELD TBS 8:00 PM 30 826 0.30
38 18 SEINFELD TBS 8:30 PM 30 845 0.30
22 9 THE BIG BANG THEORY TBS 9:00 PM 30 1215 0.43
12 6 THE BIG BANG THEORY TBS 9:30 PM 30 1518 0.55
11 5 THE BIG BANG THEORY TBS 10:00 PM 30 1596 0.56
25 13 THE GUEST BOOK TBS 10:30 PM 30 1144 0.35
79 89 MY 600-LB LIFE TLC 7:00 PM 120 421 0.14
55 33 MY 600-LB LIFE TLC 9:00 PM 122 692 0.24
73 68 VACATION TNT 8:00 PM 121 484 0.18
77 59 VACATION TNT 10:01 PM 121 437 0.19
97 84 IMPRACTICAL JOKERS TRU 8:00 PM 30 319 0.15
85 79 IMPRACTICAL JOKERS TRU 8:30 PM 30 359 0.16
83 79 IMPRACTICAL JOKERS TRU 9:00 PM 30 390 0.16
80 59 IMPRACTICAL JOKERS TRU 9:30 PM 30 417 0.19
41 11 IMPRACTICAL JOKERS TRU 10:00 PM 30 826 0.42
72 45 IJ: AFTER PARTY TRU 10:30 PM 30 493 0.22
49 72 EVERYBODY LOVES RAYMOND TVL 9:24 PM 36 758 0.17
48 59 EVERYBODY LOVES RAYMOND TVL 10:00 PM 30 773 0.19
45 59 EVERYBODY LOVES RAYMOND TVL 10:30 PM 30 791 0.19
16 33 NCIS USA 8:00 PM 60 1401 0.24
13 40 NCIS USA 9:00 PM 60 1485 0.23
17 51 NCIS USA 10:00 PM 60 1335 0.21
98 97 R&R PICTURE SHOWS: THE NOTEBOOK VH1 7:00 PM 180 301 0.13
91 79 R&R PICTURE SHOWS: THE DEVIL WEARS PRADA VH1 10:00 PM 150 343 0.16
66 29 GROWING UP HIP HOP WETV 9:00 PM 60 555 0.26
75 55 MARY MARY: FIRST LOOK WETV 10:00 PM 12 461 0.20

Source: Live+Same Day data, Nielsen Media Research

Written by Douglas Pucci

Douglas Pucci (a.k.a. “Son of the Bronx”) has worked with Mr. Berman for more than a decade. A Bronx native, NYU graduate and once-intern for VH1's "Pop Up Video," Pucci went on to design, build and maintain websites for various non-profit organizations in his hometown of New York City. He also contributes to the sports website Awful Announcing.

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