Saturday Ratings: The Big 3 Share Modest Leadership

What follows are the fast affiliate results for Saturday, March 10, 2018 broken out by network and by each half-hour. These results are time period based and are only approximate.

– Total Viewers (in millions):
CBS: 3.28 million, NBC: 2.91, ABC: 2.01, Fox: 1.52

– Adults 18-49 (rating / share):
ABC and NBC: 0.6 rating/3 share each, CBS and Fox: 0.4/ 2 each

– Adults 18-34 (rating / share):
ABC: 0.4 rating/3 share, CBS and Fox: 0.3/ 2 each, CBS: 0.2/ 1

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The March 10 telecast of “Saturday Night Live,” hosted by Sterling K. Brown and featuring musical guest James Bay, has averaged a 4.1 rating, 10 share in “live plus same day” household results from the 56 local markets metered by Nielsen Media Research and a 1.7/9 in adults 18-49 in the 25 markets with local people meters.
 
·        “Saturday Night Live” isthe #1 show of the night on the Big 4 networks in both metered-market households and 18-49 in the local people meters, topping in both measures all primetime programs on those nets, including ABC’s Spurs-Thunder NBA coverage.
 
·         “Saturday Night Live” outrated the night’s #2 Big 4 program in metered-market households by a +52% margin(4.1 vs. 2.7 for CBS’s “48 Hours”) and beat the #2 show in 18-49 in the local people meters by +143% (1.7 vs. 0.7 for three different primetime programs).
 
·        The March 10 “SNL” aired live coast to coast (11:30 p.m. ET, 8:30 p.m. PT) and was replayed at 11:30 in western markets.

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8:00 PM

ABC – NBA Countdown
Viewers: 1.80 million (#3), Adults 18-49: 0.4/2 (#1), Adults 18-34: 0.2/2 (#3)

CBS – Crimetime Saturday: NCIS (R)
Viewers: 2.38 million (#1), Adults 18-49: 0.4/2 (#1), Adults 18-34: 0.3/2 (#1)

NBC – Will & Grace (R)
Viewers: 2.25 million (#2), Adults 18-49: 0.4/2 (#1), Adults 18-34: 0.2/1 (#3)

Fox – Big East Basketball Championship: Villanova vs. Providence (S)
Viewers: 1.58 million (#4), Adults 18-49: 0.4/2 (#1), Adults 18-34: 0.3/2 (#1)

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8:30 PM

ABC – NBA Saturday Primetime: San Antonio Spurs at Oklahoma City Thunder
Viewers: 1.96 million (#4), Adults 18-49: 0.5/2 (#2), Adults 18-34: 0.4/3 (#2)

CBS – Crimetime Saturday: NCIS (R)
Viewers: 2.78 million (#1), Adults 18-49: 0.3/2 (#4), Adults 18-34: 0.2/1 (#3)

NBC – Superstore (R)
Viewers: 2.29 million (#2), Adults 18-49: 0.5/2 (#2), Adults 18-34: 0.2/2 (#3)

Fox – Big East Basketball Championship: Villanova vs. Providence (S)
Viewers: 2.10 million (#4), Adults 18-49: 0.6/3 (#1), Adults 18-34: 0.5/3 (#1)

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9:00 PM

ABC – NBA Saturday Primetime: San Antonio Spurs at Oklahoma City Thunder
Viewers: 2.14 million (#3), Adults 18-49: 0.6/3 (#2), Adults 18-34: 0.5/3 (#1)

CBS – Crimetime Saturday: NCIS: New Orleans (R)
Viewers: 3.39 million (#1), Adults 18-49: 0.4/2 (#3), Adults 18-34: 0.2/1 (#4)

NBC – Dateline NBC (R)
Viewers: 3.30 million (#2), Adults 18-49: 0.7/3 (#1), Adults 18-34: 0.3/2 (#2)

Fox – Showtime at the Apollo (RS)
Viewers: 1.56 million (#4), Adults 18-49: 0.4/2 (#3), Adults 18-34: 0.3/2 (#2)

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9:30 PM

ABC – NBA Saturday Primetime: San Antonio Spurs at Oklahoma City Thunder
Viewers: 2.11 million (#3), Adults 18-49: 0.6/3 (#2), Adults 18-34: 0.5/3 (#1)

CBS – Crimetime Saturday: NCIS: New Orleans (R)
Viewers: 3.22 million (#2), Adults 18-49: 0.4/2 (#3), Adults 18-34: 0.2/1 (#3)

NBC – Dateline NBC (R)
Viewers: 3.78 million (#1), Adults 18-49: 0.8/3 (#1), Adults 18-34: 0.4/2 (#2)

Fox – Showtime at the Apollo (RS)
Viewers: 0.84 million (#4), Adults 18-49: 0.2/1 (#4), Adults 18-34: 0.1/1 (#4)

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10:00 PM

ABC – NBA Saturday Primetime: San Antonio Spurs at Oklahoma City Thunder
Viewers: 2.05 million (#3), Adults 18-49: 0.6/3 (#2), Adults 18-34: 0.5/3 (#1)

CBS – 48 Hours
Viewers: 4.07 million (#1), Adults 18-49: 0.5/2 (#3), Adults 18-34: 0.2/1 (#3)

NBC – Saturday Night Live (R)
Viewers: 2.98 million (#2), Adults 18-49: 0.7/3 (#1), Adults 18-34: 0.4/2 (#2)

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10:30 PM

ABC – NBA Saturday Primetime: San Antonio Spurs at Oklahoma City Thunder
Viewers: 2.00 million (#3), Adults 18-49: 0.6/3 (#2), Adults 18-34: 0.5/3 (#1)

CBS – 48 Hours
Viewers: 3.87 million (#1), Adults 18-49: 0.4/2 (#3), Adults 18-34: 0.2/1 (#3)

NBC – Saturday Night Live (R)
Viewers: 2.89 million (#2), Adults 18-49: 0.7/3 (#1), Adults 18-34: 0.4/3 (#2)

Source: Nielsen Media Research