What follows are the fast affiliate results for Friday, May 19, 2017 broken out by network and by each half-hour.
-Total Viewers:
NBC: 4.50 million, CBS: 4.42, ABC: 2.53, Fox: 1.93, CW: 1.14
-Adults 18-49:
NBC: 0.8 rating/4 share, ABC and CBS: 0.6/ 3 each, Fox: 0.4/ 2, CW: 0.3/ 1
——
8:00 p.m.
ABC – The Toy Box
Viewers: 2.71 million (#3), A18-49: 0.6/ 3 (#3)
CBS – Undercover Boss
Viewers: 4.78 million (#1), A18-49: 0.7/ 4 (#1t)
NBC – First Dates
Viewers: 3.30 million (#2), A18-49: 0.7/ 4 (#1t)
Fox – Movie: Maid in Manhattan
Viewers: 1.75 million (#4), A18-49: 0.4/ 2 (#4)
CW – Reign
Viewers: 1.25 million (#5), A18-49: 0.3/ 2 (#5)
———-
8:30 p.m.
ABC – The Toy Box
Viewers: 2.26 million (#3), A18-49: 0.5/ 3 (#3)
CBS – Undercover Boss
Viewers: 5.03 million (#1), A18-49: 0.8/ 4 (#1)
NBC – First Dates
Viewers: 3.18 million (#2), A18-49: 0.7/ 3 (#2)
Fox – Movie: Maid in Manhattan
Viewers: 1.75 million (#4), A18-49: 0.4/ 2 (#4)
CW – Reign
Viewers: 1.17 million (#5), A18-49: 0.3/ 2 (#5)
—–
9:00 p.m.
ABC – The Toy Box (series finale)
Viewers: 2.32 million (#3), A18-49: 0.7/ 3 (#2)
CBS – The new I Love Lucy Superstar Special
Viewers: 3.65 million (#2), A18-49: 0.5/ 2 (#3t)
NBC – Dateline
Viewers: 4.72 million (#1), A18-49: 0.8/ 4 (#1)
Fox – Movie – Maid in Manhattan (R)
Viewers: 1.99 million (#4), A18-49: 0.5/ 2 (#3t)
CW – The Originals
Viewers: 1.09 million (#5), A18-49: 0.3/ 1 (#5)
———-
9:30 p.m.
ABC – The Toy Box (series finale)
Viewers: 2.31 million (#3), A18-49: 0.6/ 3 (#2)
CBS – The new I Love Lucy Superstar Special
Viewers: 3.56 million (#2), A18-49: 0.5/ 2 (#3t)
NBC – Dateline
Viewers: 5.01 million (#1), A18-49: 0.9/ 4 (#1)
Fox – Movie – Maid in Manhattan (R)
Viewers: 2.21 million (#4), A18-49: 0.5/ 2 (#3t)
CW – The Originals
Viewers: 1.04 million (#5), A18-49: 0.3/ 1 (#5)
———-
10:00 p.m.
ABC – 20/20
Viewers: 2.72 million (#3), A18-49: 0.6/ 3 (#2)
CBS – Blue Bloods (R)
Viewers: 4.62 million (#2), A18-49: 0.5/ 2 (#3)
NBC – Dateline
Viewers: 5.24 million (#1), A18-49: 1.0/ 4 (#2)
———
10:30 p.m.
ABC – 20/20
Viewers: 2.76 million (#3), A18-49: 0.6/ 3 (#2)
CBS – Blue Bloods (R)
Viewers: 4.88 million (#2), A18-49: 0.5/ 2 (#3)
NBC – Dateline
Viewers: 5.58 million (#1), A18-49: 1.0/ 4 (#2)
Source: Nielsen Media Research
FROM NBC
NBC WINS FRIDAY AMONG THE BIG 4 IN 18-49 & TOTAL VIEWERS, LED BY “DATELINE NBC,” THE #1 SHOW OF THE NIGHT ON THOSE NETS IN BOTH MEASURES
“FIRST DATES” TIES FOR THE 8 P.M. WIN, RETAINS 100% WEEK TO WEEK TO REMAIN WITHIN 0.1 OF ITS PREMIERE OF SIX WEEKS AGO
Friday Primetime Ratings:
NBC wins the night among the Big 4 in 18-49 and total viewers and ranks #1 or tied for #1 among those nets in every other key measure.
“Dateline NBC” (0.9/4 in 18-49, 1.3 in adults 25-54, 5.1 million viewers overall from 9-11 p.m. ET)
· Is the #1 show of the night on the Big 4 networks in adults 18-49, adults 25-54 and total viewers.
· Wins the two-hour time period in adults 18-49, adults 25-54, total viewers and most other key measures.
· Grows +13% week to week in adults 18-49 (0.9 vs. 0.8), +18% in adults 25-54 (1.3 vs. 1.1) and +24% in total views (5.138 million vs. 4.141 million).
· Earns the show’s top 18-49 and 25-54 results since April 21 (1.1 in 18-49, 1.5 in 25-54) and delivers its most-watched telecast since March 24 (5.5 million).
· Will add substantial viewership via time-shifting – the previous Friday’s “Dateline” increased by +33% in 18-49 (0.84 to 1.03) and +959,000 viewers overall (4.8 million to 5.7 million) going from L+SD to L+3.
· Upscale: Friday’s “Dateline” is delivering a solid upscale audience, indexing at a 113 among adults 18-49 in $100K+ homes.
“First Dates” (0.7/3 in 18-49, 3.2 million viewers overall from 8-9 p.m. ET):
· Ties for the timeslot win among ABC, CBS, NBC and Fox in adults 18-49.
· Retains 100% week to week in 18-49 (0.7 vs. 0.7), maintaining a 0.7 for a sixth straight week.
· Remains within 0.1 of its premiere rating of six weeks ago in 18-49 (0.8 on April 7).
· Equals NBC’s average in the timeslot last season in 18-49 (0.7 vs. 0.7, L+SD non-sports) and grows +4% in total viewers (3.239 vs. 3.128 million).
· Will add viewership via DVR time-shifting and VOD — The prior week’s “First Dates” grew by +21% in 18-49 (0.70 to 0.85) and +446,000 viewers overall (3.3 million to 3.8 million) going from L+SD to L+3 Nielsens.
· Upscale: “First Dates” is a strong upscale performer, generating a 123 index among adults 18-49 living in homes with $100K+ incomes (with 100 indicating an average concentration of those homes).
In Late-Night Metered Markets Friday Night:
· In Nielsen’s 56 metered markets, household results were: “The Tonight Show Starring Jimmy Fallon,” 2.4/6; “Late Show with Stephen Colbert,” 2.4/6; and ABC’s “Jimmy Kimmel Live,” 1.4/4 with an encore.
· In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show Starring Jimmy Fallon,” 0.8/4; “Late Show,” 0.5/3; and “Jimmy Kimmel Live,” 0.4/2 with an encore.
· From 12:35-1:05 a.m. ET, ABC’s “Nightline” averaged a 0.9/3 in metered-market households and a 0.2/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, ratings were: “Late Night with Seth Meyers,” 1.4/5 in metered-market households with an encore; CBS’s “Late Late Show,” 1.2/4 with an encore. In the 25 markets with Local People Meters, averages were: “Late Night,” 0.5/4 in 18-49 with an encore; “Late Late Show,” 0.3/2 with an encore.
· At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: Primetime results are based on “fast affiliate time period” data from Nielsen Media Research. All ratings are “live plus same day” unless otherwise indicated.
FROM CBS
CELEBRITY EDITION OF “UNDERCOVER BOSS”
PLACES FIRST IN VIEWERS, A18-49 AND A25-54
· At 8:00 PM, a special celebrity edition of UNDERCOVER BOSS, featuring internationally acclaimed chef and restauranteur Marcus Samuelsson, placed first in viewers (4.91m), A18-49 (0.7, tie) and A25-54 (1.1).
· At 9:00 PM, THE NEW I LOVE LUCY SUPERSTAR SPECIAL averaged 3.60m, 0.5 in A18-49 and 0.7 in A25-54.
· A rebroadcast of BLUE BLOODS aired at 10:00 PM.