Saturday night was a feast for the basketball fan as the NCAA Div. I Men’s Basketball Tournament and a highly-anticipated NBA regular season matchup took center stage. CBS was the night’s top network in total viewers (5.79 million), adults 18-49 (1.7 rating/6.5 share) and adults 25-54 (2.0/7). The second round matchup in the South Region […]
NBC was the most-watched network on Saturday night with an average of 4.28 million total viewers. Coverage of college basketball’s conference tournament finals — primarily the ACC final between Virginia and North Carolina — gave ESPN a prime time victory among adults 18-49 (0.9 rating) and adults 18-34 (0.8 rating). The “2016 Kids’ Choice Awards” […]
