Posted in:

Top 7 Analytical Tools on Instagram

Instagram has some of the biggest engagement rates by its audiences now. With such high-performance abilities, it is important to use this popular application to create a strong and lively presence of your brand. 

As Instagram does not have its own analytics dashboard, it might get inefficient to track the progress, effectiveness, and engagement of your posts. 

Gladly, there are numerous analytical tools available for you to record your development, identify your highest engagement posts and become mega-famous by acknowledging your strengths and overcoming your weaknesses. 

A lot of the tools are free and offer to refine your campaigns and strategies in a comprehensive, focused, and cost-effective manner. 

This list of the best analytical tools will offer you guidance and assure data security and efficiency ideal for all business owners, Influencers, and content creators. 

Top 7 Analytical Tools for Instagram

1. Crowdfire 

Crowdfire is an Instagram and Twitter analytics tool that can be used on both mobile devices and the web. It is a management tool that allows its users to identify their inactive followers and unfollow followers. It is available on Android and iOS devices. It opens up options to find new potential followers based on your current hashtags, Instagram strategy, and following habits.

The app also reminds you to post consistently by setting up a timer to suggest you regarding uploading at specific intervals of time. 

This tool is a great alternative for businesses to monitor their followers without making an additional expense. And MegaFamous can surely help the business get more followers and likes.

  1. Union Metrics

Union Metrics is a free online tool that helps you receive data and statistics about your Instagram account in a fraction of time. The company firmly claims to offer the Statics in just two minutes. 

The Union Metric states that they have incorporated free reports from their paid algorithm tool that includes the best time to post, top followers and fans, and your best hashtags for the most engagement. As it only requires two minutes of your time, it is worth the time and quite insightful. 

3. Instafollow

Instafollow is a mobile-based application for both android and iOS devices. It allows you to gain insights towards your followers’ base and dive into deeper analysis. You can sync your Instagram account and enjoy its various features.

The features include tracking new followers and unfollowers, tracking followers who do not follow back, and unfollowing and following anybody with a simple click. When you have such data within a blink of an eye, you can have better efficiency and experience of detecting your next step and develop a strategy accordingly. 

4. Simplymeasured

Simplymeasured is a free web tool that allows you to have a detailed summary of your Instagram account. It is a free comprehensive user report sent to your management team. It offers details such as average engagement of each photo, most active followers, keyword analysis of comments, the best time to post for maximum engagement by followers, top filters, and locations. 

With this detailed analysis, you can make your strategy and find the best post ideas for yourself. It is one of the best free analytic tools available in the market. 

5. Buffer 

Buffer is an ideal tool for all retail businesses and small business owners to boost sales and increase leads on social media. It is available for various social media platforms such as Facebook, Instagram, Twitter, and Shopify.

 It offers customized reports to improve reach and display comprehensive analysis for every minute detail of the post. The software allows multiple services such as publishing tools, collaboration with teams to work and plan future posts.

 It offers a bonus feature to manage the first comment on your posts. It has a simple interface with FAQs, ‘how to’ questions to learn the software. The software is worth the additional features it includes with its paid service. 

6. Loomly


Loomly is a versatile Instagram tool that includes varied features for its users. The company focuses on the publishing tools it provides and allows multiple features for every content you post.

You get ideas, inspirations, and exclusive access to a content library with unique UGC content (User-generated content). It offers a one-place solution for all your needs. You can watch mockups to know how your posts will look after posting. 

It has multi-level performance insights including overall performance, the performance of individual posts, URL, stories, and more. Make sure to go for the 15-days free trial to check whether the presentation and Metric conduct suit your account or brand. 

7. Hootsuite

Hootsuite is a popular and amongst the best-known social media metrics and analysis management tools. The software is elaborative and requires training to get through with the application. The company offers training programs starting from $99. 

The types of services offered by the software are diverse- It includes analytics, post-management, engagement in posts, team productivity, and flexibility. It offers a detailed analysis of the account along with the overall performance. The software also helps manage your account to develop customer loyalty and presence. 

You can create engaging posts, manage a post scheduling calendar, and automatically publish your posts on your decided platforms like Twitter, Instagram, and Facebook. 



Analyzing your progress on social media can be a tedious job but with the right tools and consistent effort, you can identify what your audience is interested in. 

Instagram is a powerful tool to reach new people and improve brand visibility. It allows you to create genuine relationships and connections with your audience directly and create a long-term connection with them. 

Using these analytical tools, you can make most of your strategy and ease down the stress from multiple algorithms and features of the platform.