
NBC’s “Macy’s Thanksgiving Day Parade” averaged 21.7 million viewers and a 5.5 rating in coveted adults 18-49 from 9 a.m. to 12 p.m. ET, according to Nielsen Media Research, which stands as the highest rated entertainment telecast of this year to-date in both categories. Including an encore telecast, that rose to 25.4 million viewers and […]